Single Grain

MAY 5, 2020

SEO has always been an integral part of every digital marketing strategy. 61% of marketers say that improving SEO and growing their organic presence is their top inbound marketing priority. That’s where enterprise SEO comes into the picture. Definition of Enterprise SEO. 9 SEO Trends You Can’t Ignore in 2020.

SEO 98

SEO Conversion Education Audience 98

Single Grain

JANUARY 24, 2020

A quality SEO report is necessary to ensure that you or your clients can easily measure and compare (with previous reports) the ROI from their online marketing. Let’s learn why it’s crucial to prepare a quality SEO report and then how to do it in 8 simple steps. Why SEO Reporting Is Important. Get A Free Consultation.

SEO 90

SEO Conversion Rate Conversion Click Through Rate 90

Single Grain

NOVEMBER 22, 2019

The first one was in July 2018 and the second one happened in March 2019. Overlooked SEO: Optimizing Images and Video For Search. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Your featured image SEO elements (words to use in the file name, alt text, immediate context, article snippet).

Conversion 133

Conversion SEO Retargeting Mobile Search 133

Single Grain

JUNE 2, 2023

Clicks up too, but not as much. Click-through rate down. But paradoxically, the median click-through rate has been going down over the past six months. They’re still searching, they’re just clicking less. And his theory is that this is going to continue to increase.

Click Through Rate 98

Click Through Rate SEO Impressions Audience 98

Single Grain

OCTOBER 28, 2019

The Ultimate Guide to Creating a High-Converting Landing Page in 2019. 8 Tools to Help With Conversion Rate Optimization. 1) Click-Through Rate (CTR). Measure the click-through rate. So, at this point, there’s an obvious question that we need to answer: How do you calculate click-through rate?

Conversion Rate 111

Conversion Rate Conversion CPC Click Through Rate 111

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. As of 2019 , there are: 1.6

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

NOVEMBER 4, 2019

Link farms, keyword stuffing and footer links all worked and SEO was pretty much easy in those days. You still can to some extent, but nowadays it really does take a year plus – unless you have brand queries in which a lot of people are typing in your domain name and you have a high click-through rate and amazing user metrics.

Click Through Rate 82

Click Through Rate SEO Conversion Audience 82

Single Grain

OCTOBER 9, 2019

You go through the painstaking process of developing an attractive, functioning website that presents a sublime user experience. All this aside from the grind of getting a decent flow of traffic to your virtual store by numerous digital marketing strategies such as content marketing , SEO and paid advertising. 2) Product Copy.

Conversion 100

Conversion SEO Banner Click Through Rate 100

Single Grain

NOVEMBER 20, 2020

If you are an SEO agency owner, then you probably know how challenging it is to track every KPI, prepare customizable reports, and automate redundant tasks. Before we review and discuss the tools, let’s understand what SEO agencies are and what type of software they need to proficiently manage all their SEO activities.

SEO 52

SEO Agency A/B Testing Media 52

Single Grain

JULY 24, 2019

I’ve long been a fan of Ahrefs for SEO , specifically the Keywords Explorer tool, which allows marketers to search nearly seven billion keywords in over 170 countries and assess metrics like keyword difficulty, click-through rates, related keywords and search volume. Get A Free Consultation. Content Explorer Features.

SEO 97

SEO Banner Click Through Rate Marketing 97

Single Grain

SEPTEMBER 10, 2019

As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. Incorporate more keywords and SEO optimization. But if you never get anyone to click through your headlines to the post, it won’t matter how great your content is. 15) Post to Medium.

Marketing 112

Marketing A/B Testing SEO Banner 112

Single Grain

JANUARY 15, 2020

Channels like social media, email, SEO and PPC play a vital role in bringing in a constant flow of prospects, as the following statistics show: 61% of marketers say generating traffic and leads is their top challenge. In 2019, 90 million people listened to a podcast on a monthly basis – a number that is expected to reach 132 million by 2022.

Media 132

Media Marketing SEO ROI 132

Single Grain

JUNE 13, 2023

Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns. Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. of Google’s revenue comes from pay-per-click ads. billion USD. Techjury ) U.S. billion USD.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

SEPTEMBER 26, 2019

Dive Deeper: Why You Should Use Long-Tail Keywords in Your SEO Campaign. For example, let’s say you’re trying to go after the term “SEO” or “online marketing.” SEO Keyword Research Made Easy in 2019. So you really need to write headlines that get clicks. They also have to be SEO-friendly (it’s a tall order!).

Real Estate 99

Real Estate SEO Banner Click Through Rate 99

Single Grain

SEPTEMBER 11, 2019

This post on pillar content has been updated for 2019 and beyond. It’s no secret that publishing blog posts or articles on your business website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. Backlinko: The 2019 SEO Services Report.

Audience 111

Audience SEO Banner Click Through Rate 111

Single Grain

OCTOBER 3, 2019

Really dig into the stats on each ad to figure out what you can do to improve the click-through rate (CTR). Overlooked SEO: Optimizing Images and Video For Search. Sure, it cost us more money, more than 5x, but the conversion rate was so much higher that it was actually more profitable than those 20-cent clicks.

Retargeting 111

Retargeting Click Through Rate A/B Testing CPC 111

Single Grain

NOVEMBER 11, 2019

The Future of SEO: How AI and Machine Learning Will Impact Content. 84 Influencer Marketing Statistics for 2019 [Infographic]. 11) Website SEO at Scale. This clearly indicates the importance of machine learning for the future of SEO and the need for digital marketers to embrace it. Get A Free Consultation.

Machine Learning 76

Machine Learning Marketing SEO ROI 76

Single Grain

AUGUST 13, 2019

AdBadger reports that as of January 2019, Amazon’s regular cost per click (CPC) is usually about $0.97. Dive Deeper: 5 SEO Tips You Need to Know to Succeed in Your PPC Campaign. 9 SEO Areas to Focus On to Boost Your Video’s Visibility. 7 SEO Copywriting Tips to Increase Your Rankings in 2019.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

SEPTEMBER 30, 2019

6 Ways Google Ads Can Boost Your SEO Results. Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. The Complete Guide to Local SEO. When you are unsure whether you have a clear winner among your ads, you should choose the second option: Dive Deeper: What Is A/B SEO Testing? 2) SEMrush.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

JULY 2, 2019

Most businesses make the mistake of spending heavily on content marketing, email marketing, PPC ads and SEO, but never take remarketing seriously. It also means that it will lead to cheaper clicks. The ad Quality Score depends on factors such as click-through rates (CTR), the relevance of each keyword, and landing page quality.

Native Advertising 75

Native Advertising Retargeting Conversion Rate Conversion 75

Single Grain

DECEMBER 9, 2019

Click To Tweet. Related Content: SEO Keyword Research Made Easy in 2019. How to Write Hero Headlines to Skyrocket Click-Through Rates. Make Your Product Sing: The Importance of UX Writing. 7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns. Draw Attention Where You Want It.

A/B Testing 126

A/B Testing Click Through Rate Marketing Audience 126

Single Grain

NOVEMBER 6, 2019

Begins with ” for any URL that starts with your inputted extension like /blog/2019/. Regardless of your Goal value, monitoring the session duration of your website can have an indirect influence on your SEO. There’s no reason why you couldn’t improve your entire site’s SEO. How to Increase Website Traffic through Social Media.

ROI 96

ROI Marketing Conversion Rate Conversion 96

Single Grain

OCTOBER 21, 2019

How to Write Hero Headlines to Skyrocket Click-Through Rates. 7 SEO Copywriting Tips to Increase Your Rankings in 2019. UX copy is an opportunity to let your brand’s unique personality shine through your product. The Art of UX Storytelling: How to Create Your Brand’s Story.

Banner 100

Banner Conversion Click Through Rate Pop-Up 100

Single Grain

JUNE 20, 2019

Dive Deeper: The Ultimate Guide to Creating a High-Converting Landing Page in 2019. How to Write Hero Headlines to Skyrocket Click-Through Rates. Dive Deeper: Overlooked SEO: Optimizing Images and Video For Search. But landing pages can also lead a person to make a purchase or even call your business.

A/B Testing 110

A/B Testing Conversion Rate Conversion Banner 110

Single Grain

FEBRUARY 17, 2020

Visitors converted at a 95% higher rate than other on-site content. Related Content: Targeting Branded vs. SEO Keywords: Which Should You Focus On? User-generated content can see a 4X increase in click-through rates over traditionally published content and a 50% drop in cost per clicks.

Education 140

Education Pop-Up Entertainment Audience 140

Single Grain

AUGUST 27, 2019

This post was updated for 2019 to include more actionable info to get better responses from your cold e-mails. Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. 8 Quick Tips to Ensure SEO-Friendly Emails. NOW WITH MORE! 5) Use a Familiar Sender Name.

Banner 103

Banner ROI Audience Conversion 103

Single Grain

MARCH 27, 2020

Updating old content can help you: Improve your click-through rate. Learn How to Here: What Is Content Decay and How It Affects Your SEO. Reach out through email, social media or in person to figure out what topics they would be interested in reading about. Which email subject lines had the highest open rate?

SEO 133

SEO Audience Real Estate Click Through Rate 133

Single Grain

JUNE 17, 2019

Dive Deeper: Should a Blog Post Focus on One Keyword or Multiple Keywords for SEO? SEO Keyword Research Made Easy in 2019. Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. Dive Deeper: Overlooked SEO: Optimizing Images and Video For Search. 2) Do Some Kick-Ass Research.

SEO 111

SEO Banner Food Audience 111

Single Grain

NOVEMBER 25, 2019

To learn the formulas that make the best title for your blog post, video or ad, check out How to Write Hero Headlines to Skyrocket Click-Through Rates. Dive Deeper: 9 Simple High-ROI SEO Tactics for 2019. I) Interactivity. With over 53.9 S) Social Media. This one almost doesn't need expanding upon.

Marketing 136

Marketing ROI Audience Video Ads 136

Martech

OCTOBER 23, 2023

The reporter X post said: “I didn’t get great notes on this, but I think the reason had something to do with not wanting people to think that SEO could be used to manipulate search results.” Despite advertising costs rocketing from $21 million in 2015 to $290 million in 2019, Expedia’s traffic from Google did not increase.

Mobile Search 88

Mobile Search Machine Learning Advertising Marketing 88

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing 145

Marketing SEO Conversion Audience 145

Martech

OCTOBER 8, 2021

Yet 42% of data workers’ time is being wasted on the analytics process, with 22% of these workers having a lack of understanding of analytics and data science ( Alteryx , 2019). Keyword rankings, click-through rates, conversions, impressions, backlinks, open rates – everything is very granular.

Click Through Rate 123

Click Through Rate SEO Marketing ROI 123