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Affiliate marketing generates 15% of the digital media industry’s global revenue, so this type of advertising produced almost 23 billion US dollars in 2019 alone. Cost-Per-Install Similar to CPL, cost-per-install (CPI) only requires advertisers to pay for ads when users install the app or game being promoted.
As the same suggests, these affiliates focus on producing blog content that consists mostly of written articles, but can also include images, videos, and other types of richmedia content. CPL Cost-per-lead is considered an advanced conversion model because of its difficult conversion flow.
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