MNTN

MARCH 31, 2023

The study found that programmatic ad impressions and spend on Connected TV devices increased by over 60% from 2020 to 2022. Connected TV was a key driver for video’s popularity, with CTV programmatic ad spend growing from 19% of total budgets in 2020 to 30% in 2022.

Retail 98

Retail Impressions Video Ads Social Advertising 98

Adweek

FEBRUARY 28, 2024

Fashion rental platform Rent the Runway has a new chief marketer for the first time in four years, the company announced Wednesday.

Public Relations 260

Public Relations Fashion Marketing 260

Adweek

NOVEMBER 19, 2024

It's the show's longest reign at the top of both measured categories since March 2020. NBC News' Today has officially completed a hat trick, celebrating three continuous weeks as the No. 1 morning show in total viewers and the advertiser-coveted Adults 25-54 demo.

Impressions 246

Impressions Advertising 246

Adweek

NOVEMBER 15, 2024

The year was 2020 and while the rest of the world was grappling with a global pandemic, YouTube was having quite the year. The video platform saw the biggest growth in usage out of all the social media apps during the pandemic, with its user base growing from 73% of US adults in 2019 to.

Media 269

Media 269

Adweek

OCTOBER 11, 2024

Far-right conspiracy site The Gateway Pundit settled a defamation lawsuit from Ruby Freeman and Shaye Moss, two Georgia election workers who were falsely accused of rigging the 2020 results. The site.

Media 270

Media 270

Adweek

OCTOBER 29, 2024

billion this cycle, up 17% relative to 2020. Amid another contentious presidential election year, where neither side seems to agree on any of the issues, one thing is certain: Political ads have been pummeling the public for months. One estimate expects advertising for the presidential general election alone to hit $2.16

Advertising 296

Advertising Media Agency 296

Single Grain

DECEMBER 30, 2019

Whether you're a business owner who needs an overview of the new changes in SEO or an expert marketer who wants a refresher to your SEO strategy, this post will keep you updated on what to keep an eye on in 2020. 9 SEO Trends You Can't Ignore in 2020. How is SEO going to change in 2020? Get A Free Consultation. Click To Tweet.

SEO 139

SEO Pop-Up Conversion Marketing 139

illumin

DECEMBER 1, 2020

2020 has changed shopping forever. The post Most Viewed Video Ads: Black Friday 2020 appeared first on AcuityAds Inc. In the past, Black Friday was characterized by early morning lineups and doorbuster deals. Another theme that emerged from the top campaigns is retailers’ need to extend sales beyond […].

Video Ads 93

Video Ads Shipping Retail Advertising 93

Smarty Ads

NOVEMBER 16, 2020

Seo title Black Friday Advertising Ideas for 2020 Seo Descr Black Friday advertising ideas: when to start an advertising campaign, how to craft a message, how to target and reach the right audience using DSP. Black Friday Advertising Ideas: What’s Trending in 2020? Black Friday advertising season is peaking after.

SEO 98

SEO Advertising Audience Marketing 98

AdExchanger

AUGUST 24, 2022

In Q2 2020, late programmatic campaign payments jumped for the. Continue reading » The post Late Ad Payments Creep Back Up, But It’s Not The 2020 Crisis All Over Again appeared first on AdExchanger. Publishers and ad vendors, meanwhile, wallow in low cash flow.

Marketing 103

Marketing Advertising 103

Adweek

OCTOBER 1, 2024

In 2020, after a Minneapolis police officer murdered George Floyd, protests led by civil rights group Black Lives Matter galvanized corporate America to take action.

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Single Grain

JANUARY 8, 2020

To help you keep an eye on what you need to know about social media marketing in 2020, we've compiled this list of trends – both new changes and continuing shifts in recent changes. 7 Social Media Marketing Trends You Can't Ignore in 2020. In 2020, more brands will get on board with Stories. Click To Tweet.

Media 120

Media Marketing Communications Audience 120

Single Grain

JANUARY 3, 2020

” By 2020, the world’s data storage is predicted to reach 40 zettabytes of data (that's 40 trillion gigabytes)! In this article, we’ll explore business intelligence trends, as 2020 is sure to see more companies look beyond basic analytics tools for comprehensive solutions. 7 Business Intelligence Trends You Can't Ignore in 2020.

Machine Learning 105

Machine Learning Shipping Marketing GDPR 105

More About Advertising

DECEMBER 15, 2020

2020 was a particularly challenging year for the ad holding companies, pre-pandemic already facing challenges from the big consultancies – most notably Accenture, now armed with Droga5 – and the rush to digital and consequent hit on margins. For the most part they’ve come out better than expected.

Agency 116

Agency Advertising Ad Tech Finance 116

AdPulp

DECEMBER 16, 2020

2020 has been a difficult year for many people working in advertising. The post High Praise for The 10 Best Ads of 2020 appeared first on Adpulp. Hundreds of thousands of people had to learn to work remotely, practically overnight. Many agencies lost accounts and consequently, many people lost their jobs.

Agency 83

Agency Advertising 83

Single Grain

DECEMBER 16, 2019

With such lucrative opportunities, it’s little surprise that so many people are tempted by the prospect of leaving their day jobs to become influencers : Let’s take a look at nine vital influencer marketing trends to expect in 2020, so you can be ready to ride the wave of growth! Book My Free Marketing Consultation. Click To Tweet.

Marketing 110

Marketing ROI Audience Brand Awareness 110

Single Grain

JANUARY 6, 2020

It is expected to reach $157 billion in 2020 : Dive Deeper: 10 SaaS Business Lessons from $1B+ Unicorns (like Slack, Twilio, Lyft). 8 SaaS Marketing Trends You Can't Ignore in 2020. The top SaaS marketing trends you should keep an eye on in 2020 are: Feature marketing will rise in popularity. alone in 2020 (up from $3.89

Marketing 103

Marketing Native Advertising Education Non-Profit 103

illumin

DECEMBER 21, 2020

The post AcuityAds Investor Top 10 of 2020 appeared first on AcuityAds Inc. In the following, we’d like to recap the highlights of the year that helped our company stand out from the crowd. In case you’d like to […].

Ad Tech 72

Ad Tech 72

More About Advertising

FEBRUARY 16, 2021

Dentsu had a pretty grim time in 2020 – losing £960m with revenue less cost of sales down 11.1% The post Dentsu posts grim £960m loss in 2020 first appeared on More About Advertising. on 2019 and operating profits down 11.9%. Over half of Dentsu’s business is in.

Advertising 64

Advertising Finance Media Agency 64

illumin

DECEMBER 15, 2020

For most people, 2020 was characterized by a series of tragic events that forced us to reset, adapt and pick ourselves back up. Top 10 Most Viewed Video Ads of 2020 appeared first on AcuityAds Inc. We waited and listened, thanking our healthcare heroes, delivery workers, teachers, and that new virtual fitness coach to name a few.

Video Ads 91

Video Ads Healthcare Advertising 91

More About Advertising

MARCH 5, 2021

Havas, now owned by Vivendi, has reported Q4 2020 and full year figures, coming in towards the bottom of the ad holding companies with full year net revenues down 9.2% Q4 revenue was down around 9% with an organic decline of 7.5%, The post Cautious Havas slows decline in last quarter of 2020 first appeared on More About Advertising.

Advertising 72

Advertising Finance Media Agency 72

More About Advertising

FEBRUARY 5, 2021

The post AdForum: Burger King's 'Moldy Whopper' was big awards winner in mouldy old 2020 first appeared on More About Advertising. AdForum has released the fourth edition of its Business Creative Report, a unique ranking of the world’s most awarded brands, agencies and campaigns by individual business sector.

Agency 111

Agency Advertising 111

Adweek

SEPTEMBER 30, 2024

Founded in 2020--two years before Perplexity--You.com has been building its search tech, client base, and positioning itself as a more specialist contender in the AI search arena.

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Adweek

SEPTEMBER 23, 2024

in March 2020. To fans' dismay, Firehouse Subs shut down its hot sauce bars when the Covid-19 pandemic hit the U.S. Now the sandwich chain is celebrating the triumphant return of its hot sauce bars with a humorous campaign in which heat lovers expect to find the condiment everywhere. The protagonists in the ads, by.

Food 302

Food 302

Adweek

JULY 22, 2024

Google, which has been asserting since 2020 that it would stop passing third-party cookies in the Chrome browser, is planning to abandon that course. In a blog post published today, the tech giant said that given the amount of work it would take to move away from cookies, and the amount of impact it would.

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Cookies 333

Single Grain

DECEMBER 23, 2019

Whether you’re an advertiser or an agency, you need to be on top of the newest features and trends to help you take your PPC game to the next level in 2020 and beyond. 10 PPC Trends You Can't Ignore in 2020. Now, here’s how video will affect PPC in 2020: Businesses will need to adapt to Google’s vertical video ads.

Video Ads 96

Video Ads Machine Learning Conversion SEO 96

Adweek

SEPTEMBER 20, 2024

Elliott Hill, who retired from the post of president of consumer and marketplace in 2020, will succeed Donahoe on. John Donahoe's bumpy run as president and CEO of footwear and athletic apparel colossus Nike will reach its end on Oct. 13, with the company announcing Thursday that his retirement makes way for a familiar face.

Fashion 289

Fashion Retail Marketing 289

Digiday

AUGUST 25, 2022

This year's midterm elections spending is on track to beat 2020, with the industry increasingly investing political dollars on streamers and emerging platforms like TikTok. The post As midterm political spending outpaces 2020, streaming and TikTok become the focus appeared first on Digiday.

Marketing 71

Marketing Media 71

Adweek

OCTOBER 10, 2024

Based in Atlanta and just back from maternity leave, Alexander has been with NBC News since 2019 and previously reported on the 2020 and 2022 elections, the COVID-19 pandemic, and nationwide protests around racial injustice. Dateline Blayne: The Dateline NBC family grows with the addition of its newest correspondent, Blayne Alexander.

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Single Grain

JUNE 2, 2020

This post about the impact that social media has on business has been updated for 2020. Dive Deeper: Social Media Marketing for Business Owners: How to Get Started in 2020. That number is likely much higher in 2020, as people encounter over 5,000 branding messages in a day. NOW UPDATED!

Media 141

Media Audience Brand Awareness Pop-Up 141

Adweek

JULY 26, 2024

In 2020, he started Kaepernick Publishing to emphasize minority voices. After being blackballed by the NFL for protesting police violence against Black communities, he's become a civil rights activist, which has informed the businesses he's founded.

Media 345

Media 345

Single Grain

DECEMBER 31, 2019

5 E-commerce Trends You Can't Ignore in 2020. According to Gartner , 100 million shoppers will use AR online and in-store by 2020. trillion by 2020 , now’s the perfect time to cash in on this opportunity. According to Business Insider, 80% of enterprises will use chatbots by 2020. Book My Free Marketing Consultation.

SEO 102

SEO Conversion Audience Retail 102

More About Advertising

JULY 14, 2021

The post Channel 4 puts the emphasis on ‘human’ over ‘super’ for dazzling Tokyo 2020 Paralympic Games spot first appeared on More About Advertising. And they’ve done it with a sense of humour: the payoff line reads, “To be a Paralympian there’s got to be something.

Advertising 111

Advertising Media 111

Adweek

OCTOBER 17, 2024

AKQA was acquired by WPP in 2012 and placed alongside sister agency Grey within the AKQA Group in 2020. A three-decade run has come to an end at AKQA Group, as parent company WPP revealed the resignation of CEO Ajaz Ahmed. Ahmed founded the innovation agency in 1994. WPP said it will reveal its plans.

Agency 263

Agency 263

More About Advertising

APRIL 21, 2021

The post Omnicom begins slow comeback from pandemic's 2020 first appeared on More About Advertising. Last year the owner of BBDO, TBWA, DDB and Omnicom Media Group (OMG) posted negative growth of -9.6%. By region the US fell 1% in Q1, North America as a whole 3.2% and Europe.

Media 64

Media Advertising Finance Agency 64

AdPulp

JANUARY 3, 2021

At this rate, 2020 is going to develop a complex. The post A 2020 Send Off That Sounds Off appeared first on Adpulp. Public Inc., a full-service social impact agency, decided that another holiday yawn would not do. So they left a mark. There were also good things that […].

Agency 57

Agency Retail Media 57