article thumbnail

Nielsen Regains National Accreditation After 2021 Suspension

Adweek

Just a few short weeks after Nielsen CEO David Kenny told Adweek the company was "making real progress" on earning back its accreditation status, the Media Rating Council lifted its suspension imposed in 2021.

Media 278
article thumbnail

LinkedIn Blocked 11.9M Fake Accounts at Registration in the Last 6 Months of 2021

Adweek

LinkedIn released its Transparency Report for the second half of 2021, highlighting an increase in misinformation removed from its platform, crediting enhanced automated defenses, as well as improvements in its technology to detect fake accounts.

264
264
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ad Industry Has Made Little to No Progress on Workplace Inclusion Since 2021

Adweek

The advertising industry has failed to make any tangible progress since 2021 in building workplaces that are diverse, equitable and inclusive according to the World Federation of Advertisers' (WFA) Global DEI Census.

Agency 246
article thumbnail

T-Mobile Opens Up About Why It Chose Initiative in 2021 Media Agency Review

Adweek

Publicis Media handled T-Mobile's large offline media account for years before the carrier merged with Sprint in 2020. The merger triggered one of the year's largest and most discussed media agency reviews, with agencies for both telecom companies competing alongside others for the $2 billion business.

Agency 299
article thumbnail

The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

article thumbnail

BuzzFeed Is Facing a $124 Million Debt Crisis

Adweek

which owns BuzzFeed, HuffPost, and the properties Tasty and First We Feast, is facing a potential $124 million debt crisis related to funds it raised in June 2021 to finance its acquisition of Complex Media. The digital media company BuzzFeed Inc., According to the contract governing the deal, the creditors who lent BuzzFeed the money.

Finance 338
article thumbnail

Twitch Quietly Ends Partnerships with Rolling Stone, Complex and Vice

Adweek

Twitch invited the publishers to establish channels on its platform--Complex in 2020, Rolling Stone in 2021 and Vice in 2022--as part of a.

Media 363
article thumbnail

Marketing-Led Post-COVID-19 Growth Strategies

In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

article thumbnail

A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. As the New York Times observed, “It’s a weird moment for the American economy.” And recruiting professionals are caught in the middle.