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Instagram Ad Targeting – 84-point Guide [2023 UPDATE]

Karola Karlson

JANUARY 2, 2023

Instagram ad targeting is the key to achieving success with your ad campaigns. With more than 1 billion daily active Instagram users, it’s absolutely critical that you target only those who are potentially interested in your product. By reading this guide, you will learn: How does the Instagram ad targeting work?

Ad Targeting 97
Ad Targeting Retargeting Audience ROI 97
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50 Impactful Facebook Ads Statistics to Help Your Ads Strategy

Single Grain

JULY 25, 2023

Source ) Age distribution of Facebook’s ad audience: While the general consensus is that Facebook has been taken over by Baby Boomers, in reality, only 12.5% of the platform’s ad audience is over the age of 55. We’re talking about various demographics and the ability to reach audiences beyond older generations.

Click Through Rate 52
Click Through Rate Impressions Audience Ad Audience 52
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