Brid.tv

OCTOBER 24, 2022

According to 2021 research by Kevel , 70% of U.S. publishers use header bidding to increase video ad revenue. However, just implementing header bidding in your monetization strategy isn’t enough to improve your bottom line. hide ] What Are Header Bidding Analytics? Table of Contents.

Header Bidding 98

Header Bidding A/B Testing Fill rate Video Ads 98

Digiday

JULY 17, 2022

Similarly, Google has been accused of attempting to thwart the rise of header bidding, an industry-wide effort to counter the dominance Google’s AdX enjoys over publisher inventory via way of the ubiquity of its publisher-side ad server, an offering popularly known as DoubleClick for Publishers, or DFP.

Header Bidding 89

Header Bidding Ad Server Ad Tech Demand Side Platform 89

Ad Monsters

DECEMBER 21, 2023

Despite the widespread commitments to carbon neutrality by major tech firms and brands in 2021, putting these commitments into action has proved challenging. How Can Publishers Boost Their Ad Revenue with Header Bidding? Automation has transformed business operations significantly.

Header Bidding 65

Header Bidding Viewability Impressions CPM 65

Adtelligent

JUNE 9, 2021

Header Bidding Platform increases programmatic yield. The one offering the best price will get this ad space. According to the data gathered by Adtelligent, Header Bidding can provide an average up to 40% revenue boost from the programmatic web monetization. Source: MC.Today.

Header Bidding 52

Header Bidding Demand Side Platform Impressions Video Ads 52

InMobi

OCTOBER 27, 2020

These are important indicators of sustained growth that you can bank on not just during the holiday spike in Q4, but also in Q1 2021 when spending otherwise tends to go down. How often does the bidder return a fill or what percentage of impressions do they bid on? How often do they win auctions in your ad server?

Header Bidding 52

Header Bidding Click Through Rate Impressions Ad Server 52

Automatad Inc.

OCTOBER 26, 2023

Within content: Seamlessly integrate ads within your content, making them feel like a natural part of the user experience. Responsive design: Ensure your website and ad formats adapt to various devices and screen sizes for a consistent user experience. There are two types: server-side and client-side.

Video Ads 52

Video Ads Header Bidding Fill rate Click Through Rate 52

Monetize More

OCTOBER 18, 2022

Video ads help advertisers deliver creative storytelling and connect with audiences. In 2021 alone, revenue from video marketing reached over $27 billion. By utilizing video ads through Primis you can deliver users with an alternative ad format that they love and earn high ad revenues! Smart ad server.

Ad network 52

Ad network Video Ads Ad Server Header Bidding 52