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Dentity Makes Identity Verification Service Free to Consumers to Combat Fake Accounts on Social Media Platforms

Martech Series

Pew Research indicates that 51% of online daters feel people set up fake profiles to scam others (according to the FTC, romance scams reached a record high in 2021, with reported losses exceeding $540 million — a 6x increase from 2017 and an 80% increase compared to 2020). billion accounts per quarter.

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Real-Time Bidding (RTB): The Complete Guide 2021

Lemonads

For this reason, when advertisers, publishers, networks, and other stakeholders are building their affiliate machine they need to pay close attention to the platforms that power their entire approach. However, publishers and advertisers faced a huge problem in the first decade of modern affiliate marketing. What is Real-Time Bidding?