Single Grain

JUNE 13, 2023

Work With Us Global Advertising Revenue: PPC and Social Media Ad Stats Here are the internet ad revenue statistics to help you plan your digital marketing strategy: PPC Advertising Revenue Statistics In 2023, ad spending in the digital advertising market is expected to reach $118.20 of total digital ad expenditure.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

InMobi

JUNE 25, 2018

No wonder eMarketer has predicted digital video ad spend to grow by more than 10 percent year-over-year every year between 2018 and 2021. The numbers from our 2018 State of Mobile Video Report back this up. 1) Because It’s Effective In short, video ads work. within our network. In the U.S.

Click Through Rate 52

Click Through Rate Video Ads Ad Inventory Shipping 52

Digital Turbine

NOVEMBER 21, 2023

In 2021, U.S. Anmi from Mintegral: The global app installation growth rate has slowed, but the APAC region continues to thrive. According to Appsflyer , in the gaming sector, global Android game app installs grew by 8% from 2021 to 2022, while iOS saw a 5% decline.

Banner 94

Banner Click Through Rate A/B Testing Fill rate 94

Single Grain

MAY 24, 2023

More than 90% of consumers express a preference for personalized offerings, which suggests the potential impact of tailored mobile ads on purchase decisions and overall consumer satisfaction. Dive Deeper: App Store Optimization (ASO) Strategies for New Mobile Apps Launching in 2023 8) Mobile Ad Spending on Social Media in the U.S.

Advertising 52

Advertising Mobile Ads Click Through Rate Video Ads 52

InMobi

AUGUST 26, 2016

According to Strategy Analytics , worldwide revenue from mobile video will reach $25 billion by 2021, and mobile video viewers will reach 2 billion users by the end of 2022. Mobile video advertising is dynamic and eye-catching, especially when telling a story. percent -- much higher than mobile banner ads with a CTR of 0.88

Video Ads 52

Video Ads Conversion Rate Click Through Rate Retail 52

InMobi

NOVEMBER 23, 2021

Contrary to industry estimates ( like this ) which predicted a 5-15% impact on ad revenue, overall ad spends on InMobi Exchange did not see much impact. The quarter-on-quarter ad spend trend in 2021 showed seasonality similar to previous years. Android) at the expense of non-addressable ones.

Header Bidding 52

Header Bidding Viewability Click Through Rate Advertising 52

AdvertiseMint

JUNE 27, 2023

Using Facebook Meta Pixel helps make your ads more relevant, as you can see visitors’ actions. However, there was a hiccup at the start of 2021, and the industry still determines its impact. Nonetheless, installing the Meta Pixel is crucial to avoid flying blind with your Facebook ad account campaigns.

Advertising 59

Advertising Retargeting Video Ads Mobile Ads 59