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6 Alternatives to Third-Party Cookies and Mobile IDs in AdTech

Clearcode

It’s important to note that there are two main types of cookies: First-party cookies and third-party cookies. First-party cookies are created by the website that the user is visiting. Third-party cookies are created by websites other than the one the user is visiting.

Cookies 101
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23 Digital Marketing Trends You Can’t Ignore in 2024

Single Grain

Here are two examples of how brands have used these live shopping technologies : Aldo’s Live Shopping Event : In a collaboration with celeb stylist Mimi Cuttrell and TikToker Nate Wyatt, Aldo, a shoes and accessories giant, hosted a live shopping event showcasing their spring 2021 collection. Send targeted marketing messages.

Marketing 126