Single Grain

FEBRUARY 1, 2023

WordStream ) Long-form landing pages can bring in up to 220% more leads than short-form landing pages with an above-the-fold CTA ( Notify Visitors ) You should always use personalized CTAs in your landing pages, as they have a 202% higher conversion rate. ( Oberlo ) In 2021, retail e-commerce sales amounted to $5.2 trillion worldwide.

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illumin

FEBRUARY 20, 2024

The art of mobile advertising offers huge opportunities and potential to marketers everywhere. Here’s a quick guide on how to step up your mobile advertising game. As mentioned earlier, ad spend for mobile devices is expected to surpass billions of dollars by 2024. Let’s face it: using our phones is second nature.

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Basis

SEPTEMBER 28, 2022

Below, catch up on all of today’s CPG advertising “need-to-knows:” the challenges imposed by the last few years’ instability, the broader trends and shifts shaping the industry, and the interplay between these trends and today’s economic landscape. This year (and the year before…and the year before that…) has been a wild ride.

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