illumin

AUGUST 13, 2021

The Most Viewed Video Ads for the 2021 Tokyo Olympics showcase the familiar themes the Games are known for — dreams, ambition, and the inspiration that anything is possible with a little grit. The post Most Viewed Video Ads: 2021 Tokyo Olympics appeared first on AcuityAds Inc.

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illumin

DECEMBER 22, 2021

Let’s take a look at the Most Viewed Video Ads for the 2021 Holiday Season! The post Most Viewed Video Ads: Holiday Season 2021 appeared first on AcuityAds Inc. Last year, retail sales for the holiday season were up by 8.3%, […].

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Video Ads Retail 52

illumin

JANUARY 25, 2022

2021 was a tough year for the automotive industry. After the global pandemic forced many auto manufacturers to temporarily shut down their factories and halt supplier orders in 2020, strong consumer demand suggested 2021 might be better. The post Most Viewed Video Ads: Automotive Sector 2021 appeared first on AcuityAds Inc.

Video Ads 52

Video Ads Manufacturing 52

Martech

APRIL 12, 2022

Marketers are all-in with digital video channels like CTV, as well as emerging platforms like TikTok. The numbers from “IAB Internet Advertising Revenue Report: Full Year 2021” show promising revenues in these spaces, even though measure and identity resolution challengers are still being worked out in many of these ad ecosystems.

Video Ads 98

Video Ads MarTech Advertising Media 98

Single Grain

JULY 21, 2021

Book My Free Google Ads Consultation. 9 Google Ads Trends You Can’t Ignore in 2021. Every Google Ads campaign you have ever run had the same targeting options that you, the marketer, defined. sites) you wanted your ads to appear on, and that was that. Trend #4: Product Feeds for Video Action Campaigns.

Conversion 111

Conversion CPA GDPR SEO 111

illumin

JULY 2, 2021

The post Most Viewed Video Ads: Pride 2021 appeared first on AcuityAds Inc. From recoloured rainbow logos to special product editions and tailored advertising campaigns, brands increasingly incorporate Pride as an integral part of their inclusive marketing strategies. But just because brands are […].

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Video Ads Demand Side Platform Advertising Marketing 52

illumin

OCTOBER 6, 2021

The Most Viewed Video Ads for the 2021 NFL Season Return feature new advertising categories like NFTs and Bitcoin, endorsed by football greats like Tom […]. The post Most Viewed Video Ads: NFL Season Return 2021 appeared first on AcuityAds Inc.

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Video Ads Advertising 52

illumin

SEPTEMBER 1, 2021

The Most Viewed Video Ads for Back to School 2021 are filled with upbeat music, activity, and an air of excitement, treating the start of the school year like it’s pre-2020. The post Most Viewed Video Ads: Back to School 2021 appeared first on AcuityAds Inc. Kids basking in the return to […].

Video Ads 52

Video Ads Advertising 52

illumin

FEBRUARY 3, 2022

Billion (USD) in growth between 2021-2025 (source: Technavio). The post Most Viewed Video Ads: QSR Sector 2021 appeared first on AcuityAds Inc. COVID-19 transformed just about every industry in the wake of lockdowns and health concerns, but the QSR sector has managed to weather the storm and come out stronger for it.

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Video Ads 52

illumin

OCTOBER 22, 2021

The Most Viewed Video Ads for Hispanic […]. The post Most Viewed Video Ads: Hispanic Heritage Month 2021 appeared first on AcuityAds Inc.

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Video Ads 52

illumin

JULY 9, 2021

The post Most Viewed Video Ads: 4th of July 2021 appeared first on AcuityAds Inc. As Americans move forward from the turmoil of 2020 due to the pandemic, Independence Day returns to “normal” for the first time since COVID-19. After a somewhat divisive 2020, much focus was placed on what separates Americans. […].

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Video Ads Demand Side Platform Advertising 52

Digiday

JUNE 27, 2024

As marketers increase their investments in video, they’re seeking increasingly effective methods and channels to reach their target audiences. One approach successful teams are using is video ads in mobile games. Mobile games have evolved into a premium advertising channel — mass-market interactive entertainment.

Video Ads 81

Video Ads Entertainment Audience Media 81

Playwire

DECEMBER 8, 2022

In 2021, the average person is going to watch around 100 minutes of online video per day, according to industry forecasts. With all those eyeballs on digital videos, advertisers are pushing for video inventory more than ever.

Video Ads 98

Video Ads Advertising 98

Single Grain

JULY 20, 2021

In 2020, ad impressions sold programmatically reached $129.1 and by 2021, programmatic will account for 68% of digital media advertising spend. billion active Internet users in the world in 2021 – almost 60% of the global population. Before the end of 2021, experts predict ad sales to rebound to at least +8% in the U.S.

Advertising 98

Advertising Demand Side Platform Impressions Retargeting 98

illumin

JUNE 22, 2021

The most viewed video ads from Father’s Day in 2021 demonstrate a consistent overall upward growth trend in online consumption of video content during the pandemic. By contrast, cumulative video viewership for this year’s top 10 Mother’s Day ads drove 35% higher viewership (up 66% year over year).

Video Ads 40

Video Ads Demand Side Platform Advertising 40

Digiday

MARCH 20, 2023

Digiday’s survey found that nearly three-quarters of publisher pros (74%) make some money from video advertising, with the largest percentage of publisher pros (33%) currently getting a small or very small portion of their revenue from video ads. In Q1 2023, that percentage came in at 39%.

Video Ads 69

Video Ads Advertising Media 69

VideoWeek

OCTOBER 10, 2024

Tesco Media and Insights Platform, the retail media business launched by British supermarket giant Tesco back in 2021, announced a number of updates to its offering at its Upfronts presentation this week, including the addition of video ads to the Tesco website and app. Follow VideoWeek on Twitter and LinkedIn.

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Video Ads Retail Media eCommerce 59

Digiday

OCTOBER 27, 2022

Insider is making more money than last year from its videos on its website and is seeing particular growth from direct-sold video ads, where advertisers commit to spend a certain amount and buy ads across Insider’s owned & operated and other platforms like YouTube.

Video Ads 69

Video Ads Ad Inventory Audience Ad Targeting 69

illumin

FEBRUARY 18, 2022

Hold onto your beer cozies: The Most Viewed Video Ads list for the 2022 Super Bowl has just kicked off. With overall viewership down in 2021 and the NFL making advertisers sign longer contracts, many wondered what the future held in store for Super Bowl LVI. Luckily, viewership rebounded in 2022 to an estimated 101.1 […].

Video Ads 52

Video Ads Advertising 52

illumin

SEPTEMBER 1, 2021

The Most Viewed Video Ads for Back to School 2021 are filled with upbeat music, activity, and an air of excitement, treating the start of the school year like it’s pre-2020. The post Most Viewed Video Ads: Back to School appeared first on AcuityAds Inc. Kids basking in the return to […].

Video Ads 52

Video Ads Advertising 52

illumin

APRIL 6, 2021

The top 10 most viewed video ads from March Madness in 2021 collected 37,876,611 watches during the NCAA’s month-long tournament. The post Most Viewed Video Ads: March Madness is back appeared first on AcuityAds Inc. Buffalo Wild Wings is sending wings to […].

Video Ads 52

Video Ads Advertising 52

AdPushup

SEPTEMBER 7, 2023

Outstream video ads play outside of traditional video players, such as in the middle of an article or on social media feeds. By 2021, 80% of internet traffic will be represented by video, as predicted by Cisco. Likewise, ad tech video ad spend is [.]

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Video Ads Ad Tech Media Advertising 52

Digiday

APRIL 13, 2023

At Incubeta, no clients were advertising on TikTok in 2021, that increased to 10% of clients in 2022, then to 25% of clients this year, said Craig Brown, svp strategy at Incubeta. That’s approximately 35% of influencer’s clients’ overall spend going on Reels campaigns on Instagram, up from some 15% the year before.

Video Ads 97

Video Ads Impressions Agency Advertising 97

Automatad Inc.

MAY 9, 2023

Today, publishers can display various ad formats on their websites, from traditional banners to rich media to video ads. Because now, people don’t just want the content to be read; they prefer content to be video. What Are Video Ads for Publishers? Non-linear Video Ads: Non-linear video ads aren’t video ads.

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Single Grain

JULY 29, 2021

As an advertising platform, Spotify offers dual benefits: First, it enables you to reach a large audience base via different audio ads. Second, you can run video ads that play unmuted. Therefore, unlike other video advertising platforms such as YouTube, you can be sure that your ads will be heard by the user.

Video Ads 59

Video Ads Impressions Audience Advertising 59

Martech

MAY 11, 2022

CTV has become the dominant platform globally for video ad impressions according to a new report from Innovid, the independent linear, CTV and digital advertising and measurement platform. This is the first time CTV has out-performed mobile. North America had the largest share of CTV impressions by region. Why we care.

Impressions 105

Impressions Video Ads MarTech Audience 105

InMobi

MARCH 9, 2022

This ad format also takes advantage of the documented success of video ads in general — but more on that later. Rewarded video operates on value systems established between a user and a game. Rewarded video ads are the ticket for users to get what they want in a game. video and tasks).

Video Ads 52

Video Ads Banner Communications Advertising 52

Automatad Inc.

OCTOBER 26, 2023

Online video content is booming, and so are video ads. Moreover, as digital video advertising spending grows yearly, this is a great chance for you as a web publisher to benefit from it. So, get ready to unlock the power of video ad monetization to captivate your audience and turn your website into a profit machine.

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Video Ads Header Bidding Fill rate Click Through Rate 52

Martech

MAY 18, 2022

Video has become an effective revenue generator for brands, especially on social platforms. In fact, digital video ad spending in the U.S. Twitter receives over 2 billion video views every day, and 91% of active users watch videos on Instagram weekly. Clearly, having a video ad strategy is highly beneficial.

Advertising 108

Advertising Video Ads CPM Viewability 108

Monetize More

OCTOBER 18, 2022

Video ads help advertisers deliver creative storytelling and connect with audiences. It’s no wonder why more advertisers are embracing video. In 2021 alone, revenue from video marketing reached over $27 billion. Video as spend has already crossed over $50 billion as of 2022 and this will only go up.

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InMobi

APRIL 7, 2021

The 2021 Mobile Gaming Report, India talks about the gaming revolution beyond the pandemic and helps marketers understand their audience's gaming behavior. It highlights gaming personas, advertiser insights, and the performance of different ad experiences in the gaming category. trillion auctions). trillion auctions).

Entertainment 52

Entertainment Audience Video Ads Retail 52

InMobi

NOVEMBER 3, 2021

L'Oréal created a thought-provoking, interactive ad unit with video ads encouraging victims to #StandUp and bystanders to act and encouraging them to enroll in the training program. As a result, the brand reached 1.9 million unique users, driving 10,000 sign-ups for the training program.

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Video Ads Education Communications Audience 52

Karola Karlson

JANUARY 5, 2021

For example, how to design your Facebook ads to get more clicks? Or what Facebook ad sizes to create for maximum success? Looking for Instagram ad specs? Read about Instagram ad size in 2021. Facebook ad size and dimensions in 202 1. For example, compare these two ads: The 1080 x 1080px ad looks much larger.

Banner 52

Banner Video Ads Audience Real Estate 52

InMobi

SEPTEMBER 29, 2021

As the year comes to an end, our report ‘Decoding the Connected Indian Festive Shopper in 2021’ helps brands strike a chord with festive shoppers this year. • The 3-Stage Formula: While leveraging custom creatives can spark curiosity among consumers, interactive video ads enable brands to drive high engagement.

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Audience Video Ads Marketing 52

InMobi

DECEMBER 13, 2021

Bringing these breakthroughs to the limelight, InMobi brought home four awards from the six key nominations at the MMA Smarties APAC 2021 edition. Here is the list of award-winning campaigns that made a mark at Smarties 2021. The immersive video ads saw record levels of engagement and drove over 10,000 sign-ups to the training program.

Education 52

Education Video Ads Communications Marketing 52

VideoWeek

OCTOBER 11, 2024

PayPal Launches Ad Business in Retail Media Pitch PayPal has officially launched its ads business, PayPal Ads, in the US. The division will sell digital ads using data obtained from purchases made across its US properties, with plans to sell video ads within the next year. Read more on VideoWeek.

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Video Ads Ad Tech Retail GDPR 64

Adtelligent

DECEMBER 29, 2020

.” Since CTV is a way to access this platform, programmatic advertising can create targeted ads for a broader audience – not to mention the high engagement rates of video ads. Remember that video ads are a great way to engage, so long as the content is personalized and optimized.

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