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Why SEO IS Important for Businesses In 2022

Ad Rants

The following blog will discuss why SEO is important for businesses in 2022. Improve Brand Awareness. If your brand gets popularity and awareness among the general public and target audience, you will get more global and local reach. SEO improves brand awareness and enhances digital visibility.

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SAP Boosts Brand Awareness Using Gumgum’s High Impact Ad Formats and VerityTM, GumGum’s Advanced Contextual Targeting Solution

Martech Series

GumGum , a contextual-first global digital advertising platform, has announced that multinational software company, SAP , has become the first brand in EMEA to leverage both GumGum’s high impact desktop skin advertising unit, and its cookieless contextual targeting solution, Verity TM , to significantly boost brand awareness.

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Why Crypto Company OKX Remains Bullish Despite Market Infamy

Adweek

Six-year-old cryptocurrency exchange OKX has made significant changes to its marketing strategy over the last year, swapping programmatic ads for strategic brand awareness partnerships and focusing on changing consumer sentiment rather than tying marketing efforts to sales. "[In

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Front Signs Reveals Top Trends Shaping the Signage Industry in 2022

Martech Series

Front Signs is summing up the most popular signage trends of 2022, listing the top branding solutions for among different businesses. Looking back at 2022, Front Signs noticed that branded exterior displays topped the list of signage trends. Marketing Technology News: MarTech Interview with Liz Carter, CMO at Reputation.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. More than two years into the pandemic, COVID-19 is far from over.

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Why rent-to-own brand Aaron’s tapped Mr. T to enhance brand awareness

Digiday

Rent-to-own retailer Aaron’s is looking to boost brand awareness through bilingual TV spots as well as out-of-home and print ads — all with a little help from Mr. T. T, the campaign, created by Reckon Branding, also features in-store and out-of-home advertising to complete the full-funnel approach.

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Updated Tips for Google My Business Success in 2022

Ad Rants

Whether you're an established company or just starting, a well-optimized GMB profile can drive relevant traffic to your business and help build brand awareness and boost customer loyalty. Learn about some local SEO services tips that can help you optimize your GMB profile as part of your digital marketing strategy in 2022.

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