article thumbnail

YBVR, TELUS, and MEDIAPRO Canada Join Forces To Deliver a Cutting-edge Immersive Viewing Experience for Canadian Premier League Soccer Fans

Martech Series

The TELUS Sports app is available as a pilot for fans to watch the remaining nine matches in the season, for a total of four regular season matches and the five post-season fixtures which will determine the 2022 CPL champion. Marketing Technology News: Top 7 B2B Marketing Trends: What B2B Marketers Need to Focus On.

CPL 82
article thumbnail

InMobi Takes Home 3 Prestigious Awards at the India Digital Awards 2022

InMobi

As advertisers increasingly pivot towards mobile-first strategies in 2022, InMobi enables brands to truly connect with their consumers on their smartphones. As a nod to the outstanding digital campaigns that we brought to life, InMobi brought home 3 prestigious awards from the India Digital Awards 2022. Further, a massive 2.3

CPL 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Mobile-Based Audience Buys for the 2022 Cricket Season

InMobi

The year 2022 will most likely determine how brands in India bounce back to achieve or sustain growth in the wake of the pandemic. By identifying cricket enthusiasts, the brand engaged them with the Sprite Cricket Premier League (CPL) – a virtual cricket tournament. This article first appeared in Business Insider India.

article thumbnail

Best Gaming Ad Networks [2022]

Monetize More

In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games. The gaming niche is no exception.

article thumbnail

15 Best Display Ad Networks for Publishers in 2022

Brid.tv

Payment Model Minimum Traffic CPM, CPI, CPS, CPL N/A. The post 15 Best Display Ad Networks for Publishers in 2022 appeared first on Brid.TV. ReklamStore. In marketing, display refers to advertisements that show up on websites, social media, and applications in the form of an image, video, or text.

article thumbnail

How Effective Is Mobile Advertising? What You Need to Know

Agility Ads

In 2022, 57.38% of all web traffic comes from mobile devices. Cost Per Lead (CPL) – This metric measures the cost of generating a quality lead for your sales team from the ad. When comparing CPC and CPL rates, the most common situation is when your CPC is very low, and the CPL is very high.

CPC 40
article thumbnail

Affiliate Definition: Different Types, Best Niches, and How to Become an Affiliate Marketer

Lemonads

CPL Cost-per-lead is considered an advanced conversion model because of its difficult conversion flow. With the above in mind, also note that CPL campaigns offer much higher return-on-income (ROI), at least when analyzed at the individual conversion level. Now, remember that CPA campaigns usually have various moving parts.