2023 Ad Inventory Fill rate 
Martech
SEPTEMBER 18, 2024
” The average daily hours of viewing peaked in 1Q 2023. ” Fill rates. Ad fill rates dropped in the first half of 2024 from the previous year. They appear to be rising to 2023 levels as we approach the holidays. Fill rates were highest in 2022 when there was less inventory.
Monetize More
MAY 30, 2023
Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Yieldmo Initially focused on US-based ad inventory but expanded to EU and UK demand.
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Monetize More
MARCH 3, 2023
Quick approval Ad Networks for 2023 1. Google AdSense AdSense is Google’s flagship advertising product and remains one of the world’s most legitimate and popular ad networks. You’ll get access to premium video ad inventory when joining their ad network. Click here to find out more about Google AdSense.
Ad Monsters
DECEMBER 21, 2023
If you missed them or want a chance to revisit them, here are the top AdMonsters’ Decoder stories from 2023. If you see an ad tech term and are still thinking, WTF?!!! Flooring, the practice of setting a minimum price for ad inventory, empowers publishers to control pricing while participating in real-time bidding.
Clearcode
JULY 24, 2023
Supply-side platforms (SSPs) empower publishers to monetize their ad inventory and maximize their ad revenue potential. To connect publishers with buyers, SSPs integrate with various demand sources, such as DSPs, ad exchanges, ad networks, and agencies. Improved fill rates as they sell more ad space.
Monetize More
JULY 8, 2022
While mobile app revenue is estimated to cross the $900 billion mark by 2023, only 10% of app publishers monetize their app’s traffic. Imagine global app revenue crossing the trillion-dollar mark once the majority of app publishers harness more programmatic advertising techniques to scale their ad revenue? Introduction.
Monetize More
MAY 20, 2023
This post was most recently updated on May 25th, 2023 Google’s ad network, AdSense, is a market leader in ad monetization. Almost every successful publisher uses AdSense , or at least starts with it and progresses to Ad Exchange. Through the Viewdeos video ad network, you can gain access to premium video ad inventory.
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