Monetize More

APRIL 19, 2023

With a suite of services that include ad inventory management, ad optimization, header bidding, and programmatic advertising, MonetizeMore has maximized revenue for thousands of publishers since 2010. The Comprehensive real-time reporting and analytics give publishers a bird’s eye view of their ad performance and revenue.

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Basis

JUNE 1, 2023

After 10 straight months of ad spend declines, what’s next for the industry? [:04] 04] April 2023 saw the downward trend of ad spend continue, including lower ad revenues for some social media platforms and losses in legacy media. This week’s hot topic: the 2023 upfronts. Test Your Digital Advertising Knowledge!

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SODP

JUNE 27, 2023

The automation of ad sales has reshaped the way publishers, advertisers and marketers interact with one another and target audiences. Programmatic ad spend is projected to exceed $550 billion globally in 2023, accounting for 85% of global ad spend manual. What Is a Demand-Side Platform (DSP)?

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Single Grain

JULY 17, 2023

As a result, they report investing around 54% of their ad budget on average into programmatically purchased media. Here is an example of a Facebook ad from 360Learning : 5) Mobile Ads With the widespread use of mobile devices, programmatic advertising extends to mobile ads that are specifically optimized for smartphones and tablets.

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Clearcode

AUGUST 13, 2023

Back then, the mobile app market was worth just $206 million. Fast forward to 2023, when 1.96 2006 brought AdMob, the first leading mobile advertising platform, thus giving web developers and publishers the possibility to monetize mobile ads. Facebook’s Mobile Ads was launched in 2012.

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Smart-Hub

DECEMBER 22, 2023

billion USD in 2023 to 1,496.2 Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers. The AdTech market is projected to grow from 579.4

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AdvertiseMint

NOVEMBER 7, 2023

Whether it’s display ads, video ads, or mobile ads, publishers can choose from multiple ad networks to find the right fit for their ad inventory. With billions of ad impressions at stake, a robust ad network can be the difference between ad space filled to the brim or left languishing.

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Single Grain

NOVEMBER 14, 2023

Updated November 2023. Whether you’re a seasoned PPC advertiser or you’re just getting started, there’s always room to explore alternative ad channels to grow your business, and often the cheapest ad networks are overlooked. While Google Ads may remain the most popular PPC network, it’s also among the most expensive.

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Brid.tv

DECEMBER 23, 2022

For instance, if you decide to go for ad-based monetization, you will need to find a reliable mobile ad network. As we have already mentioned, there are several different ways to monetize a mobile app. As we have already mentioned, there are several different ways to monetize a mobile app. In-App Advertising.

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illumin

JANUARY 22, 2024

However, it wasn’t until 2007 when Facebook officially launched its ‘Facebook Ads’ platform which allowed businesses to create individual profiles as well as “social ads” which were ads that combined social actions from a user’s friends (such as recent purchase of a business review) with an advertiser’s message.

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Single Grain

JULY 18, 2023

Programmatic advertising is the automated buying and selling of digital ad inventory using technology and data-driven algorithms. Finding a balance between scalability and customization is crucial for ensuring ads stand out and resonate with the target audience. Work With Us What Is Programmatic Advertising?

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VideoWeek

AUGUST 18, 2023

The Week in Tech InMobi Acquires Quantcast’s Consent Management Platform Mobile ad network InMobi has acquired Quantcast Choice, the ad tech firm’s consent management platform. Nielsen’s The Gauge, July 2023 snapshot of broadcast, cable and streaming usage via television. percent in July compared with June.

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VideoWeek

JUNE 10, 2022

Advertisers using the Xandr platform can access the inventories of the major French agencies and deliver segmented TV campaigns directly via the Xandr Invest DSP. million French households in Q1 2022, expected to hit nearly 8 million by the end of 2023. Million on Ads Opposing Antitrust Legislation. Segmented TV reached 5.7

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Single Grain

JUNE 30, 2022

Programmatic ads are one of the most efficient, cost-effective, customizable, and data-driven methods of buying paid media. By 2023, it's estimated that 91% of total digital ad spend will be on programmatic technology. 5) Include Videos in Your Programmatic Ads. billion by the end of 2023.

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Clearcode

APRIL 26, 2022

In the year 2000, Google launched its AdWords ad platform, which is now known as Google Ads. In 2006, AdMob, a mobile ad network, was founded. This is one of Google’s more significant acquisitions and was seen by many as a game changer for Google as it allowed them to beef up their ad product portfolio.

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Digiday

JUNE 8, 2022

In fact, most non-premium publishers depend on ad targeting through third-party cookies for over 80% of their ad revenue. But with Google’s plans to phase third-party cookies out of Chrome in 2023, and Safari and Firefox already blocking them, up to $10 billion of US publisher revenue could be at stake.

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Brid.tv

DECEMBER 28, 2022

Table of Contents [ hide ] What Is Mobile App Monetization? What Are Mobile App Monetization Models? App Monetization Trends in 2023 The mobile app market is booming and changing rapidly, and the same goes for monetization trends. But what changes can we expect to see in 2023?

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Brid.tv

JANUARY 2, 2023

In addition to this, the number of your app’s daily active users will affect how much you can charge for your ad inventory. CPMs also differ depending on the in-app mobile ad format. For instance, banner ads tend to be quite cheap, at around $0.20–$0.50 How Much Does Mobile Web Advertising Pay? iOS $12.5 $8.9

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VideoWeek

JULY 8, 2022

The service was due to launch in France in 2023 but has been replaced with a new combined streaming service in the French market. Azerion acquired the French and German subsidiaries of mobile ad tech firm Madvertise this week. As part of this restructure, WBD also said the global roll-out of HBO Max has been terminated.

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