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Equip your team for great conversations. Conversations are a two-way street, and brands need effective technologies that create foundations for ongoing high-quality customer messaging. But more than that, active listening calls for action on the brand’s side that addresses the concern. Produce conversations of value. “If
Advertiser Trade Groups Call for Action from New Labour Government Advertiser trade groups including ISBA and the IAB have issued reactions to Labour’s victory in the UK general election, laying out their priorities for the new government.
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