2023 ROI Social Advertising 
Single Grain
JULY 19, 2023
In this post, we’ll go through the social media advertising trends that are expected to rise in popularity – and that you should consider adding to your social advertising strategy. Work With Us Which Social Media Platforms Should You Focus On? How can brands use search advertising on social media?
Martech
MAY 22, 2023
Marketing budgets remain flat in 2023 having failed to climb back to pre-COVID levels. CMOs do propose to increase social advertising spend, but among the categories likely to take a hit are search advertising, SEO and digital OOH. It’s an environment that demands efficiency and demonstrable ROI. Why we care.
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Banner Flow
DECEMBER 16, 2021
By the end of 2021, Statista predicts social advertising spend could reach $153,974 million – that’s projected to grow by 10.93% annually to $233,137 million by 2025. To keep pace with competitors, you should make a robust social media advertising strategy an important aspect of your overall marketing plan.
Single Grain
JUNE 21, 2023
Influencer Marketing Hub ) LinkedIn is the most popular B2B advertising platform. Oberlo ) LinkedIn advertising is available in 19 languages. Sprout Social ) LinkedIn is responsible for 50% of social media traffic for B2B websites and blogs. Sprout Social ) 4 of 5 LinkedIn users drive business decisions.
Martech Series
JANUARY 2, 2023
Richard Jones, Chief Revenue Officer at Wunderkind comments on the biggest trends that will shape the digital commerce marketplace through 2023: _. What should marketers do more of through 2023 to drive brand value and customer experiences? Marketing Technology News: 2023 … Will It Really Be Any Different? Yes, Yes It Will.
Banner Flow
DECEMBER 16, 2021
According to GWI’s Social Media Report , 95% of people online use social sites and apps. This percentage alone is a key indicator to brand decision-makers that social media is worth investing ad expenditure. Your team can quickly and easily create jaw-dropping social ads at scale to generate engagement and increase ROI in 2022.
Martech
NOVEMBER 15, 2023
The marketing industry is facing major challenges in 2023. Calculate any ROI metrics. Advertising. Budgets are down, teams are facing layoffs and martech consultancies are struggling due to client budget cuts. Martech vendors trying to sell into marketing departments with smaller budgets have been even more miserable.
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