Ad Monsters

DECEMBER 11, 2024

From Google’s cookie deprecation drama to AI-driven innovations, these must-read AdMonsters articles captured the biggest ad tech moments of 2024. 2024 has been a wild ride for ad tech, and AdMonsters has been right there on the front lines, reporting every twist, turn, and unexpected plot development.

Ad Tech 59

Ad Tech Cookies Ad Ops SEO 59

Ad Monsters

JANUARY 6, 2025

We’ve curated a roundup of the most buzzworthy moments from our 2024 PubForum conferences, where curated deals, cookieless targeting, and AI-powered strategies took center stage. Ready for a round-up of the best and boldest moments from AdMonsters PubForum 2024?

Cookies 105

Cookies Audience Media Ad Tech 105

Ad Monsters

NOVEMBER 14, 2024

.” He explained that having all information searchable and summarized in one place better prepares sales teams for client interactions, assists marketing with presentations, and equips ad ops with resources for wrap reports and similar tasks. AI tools like this have massive potential to transform ad ops.

Ad Ops 115

Ad Ops Machine Learning Audience Ad Targeting 115

Ad Monsters

JANUARY 3, 2025

Ready to dive deep into the big questions that shaped ad ops in 2024? 8 Essential Explainers to Power Up Your Ad Tech Know-How 1. By : Dustin Cha (Co-founder & Chief Strategy Officer, Ad-Shield) Why You Should Read This : So, you think you tamed the ad-blocking beast? Read more ) 4. Read more ) 5.

Ad Tech 105

Ad Tech Ad Ops Cookies Video Ads 105

Ad Monsters

JANUARY 3, 2024

Ad spend was plummeting. For publishers, there was just no way to make heads or tails out of the year that was the last before the 3P cookies’ demise. Political ad spend is on the rise, but there are ad quality challenges for any publisher wanting to jump into that pool. Oh wait, it started inching back up again.

Ad Ops 52

Ad Ops Cookies Audience Advertising 52

Ad Monsters

DECEMBER 26, 2023

AdMonsters hosts conferences four times a year, and with each, our keynotes lead by example and teach us all how to be better ad ops professionals. The keynotes from this year covered issues from ad tech environmental woes to calling BS on identity and schooled the attendees on all things ad ops.

Ad Ops 52

Ad Ops Cookies Ad Tech Audience 52

Ad Monsters

NOVEMBER 13, 2024

First adopted by the European Union (EU) in October 2022 to replace the Electronic Commerce Directive of 2000, the DSA aims to protect online consumers by addressing systemic challenges like illegal content, disinformation, and the need for greater ad transparency.”

Electronics 107

Electronics Cookies Ad Targeting Advertising 107