2024, Audience and Call for Action

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2024

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How to Write Hero Headlines to Skyrocket Click-Through Rates

Single Grain

FEBRUARY 12, 2024

Updated February 2024. Tailoring your headlines to the current trends, questions or discussions relevant to your audience can dramatically improve the performance of your content. Using action words makes the headline more compelling and can significantly increase click-through rates by motivating readers to take immediate action.

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The WIR: Skydance Nears Paramount Deal, Meta Faces Fine for Consent or Pay Model, and Trade Groups Call for Action from Labour Government

VideoWeek

JULY 5, 2024

Advertiser Trade Groups Call for Action from New Labour Government Advertiser trade groups including ISBA and the IAB have issued reactions to Labour’s victory in the UK general election, laying out their priorities for the new government. Read more on VideoWeek.

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How to Write Hero Headlines to Skyrocket Click-Through Rates

The WIR: Skydance Nears Paramount Deal, Meta Faces Fine for Consent or Pay Model, and Trade Groups Call for Action from Labour Government

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