illumin

FEBRUARY 20, 2024

The digital advertising world is constantly investing and looking for ways to engage with and target consumers – including mobile advertising. In fact, spending for mobile advertising is expected to surpass $300 billion U.S. dollars by 2024. The basics of mobile advertising is a familiar concept. million in 2022, and 253.3

Advertising 52

Advertising Banner Mobile Ads Mobile Search 52

Single Grain

FEBRUARY 1, 2023

on search engines and $90.80 WordStream ) Search engine optimization plays a crucial role in conversions, with 94% of website traffic generated through organic search. NotifyVisitors ) Slight changes to the CTA copy on banner ads can help increase click-through rates by 192%. billion by 2024.

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Single Grain

JUNE 5, 2023

Forbes ) Most e-commerce sellers use search engines, such as Google Shopping, Bing, and Yahoo, for digital advertising. User Guiding ) Mobile wallets accounted for 50% of worldwide e-commerce transactions. Forbes ) The online cart abandonment rate on mobile is 84% and 72% on desktop. of paid clicks come from mobile devices. (

Advertising 52

Advertising Finance CPC Brand Awareness 52