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How to Write Hero Headlines to Skyrocket Click-Through Rates

Single Grain

Updated February 2024. When countless pieces of content compete for attention, a compelling headline is not just a necessity — it’s your first and often only chance to make an impression. But the question is: how to write headlines that grab attention and drive clicks.

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The WIR: Skydance Nears Paramount Deal, Meta Faces Fine for Consent or Pay Model, and Trade Groups Call for Action from Labour Government

VideoWeek

Advertiser Trade Groups Call for Action from New Labour Government Advertiser trade groups including ISBA and the IAB have issued reactions to Labour’s victory in the UK general election, laying out their priorities for the new government. Read more on VideoWeek.