2025 Ad Inventory Video Ads 
VideoWeek
OCTOBER 3, 2024
Amazon didn’t further qualify this data in terms of how much content these customers view each week, which is a major factor in measuring the true scale of Prime Video’s ad business. Amazon has also kept its ad load comparatively light across the service, again limiting its total volume of ad inventory.
illumin
AUGUST 30, 2024
Spotify is bringing a more simplified and revamped user experience to its ad tech, including an expanded menu of interest segments. Spotify is also addingan Audience Manager tool (set to release in early 2025) that will offer a advertisers a dedicated place to manage their saved audiences.
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Brid.tv
SEPTEMBER 16, 2024
With the rise of video consumption across platforms, from social media to news websites, it’s the perfect chance for publishers to capitalize on this growing demand — but, of course, with an appropriate video ad monetization strategy. This shift has pushed advertisers to allocate more budget toward video.
VideoWeek
SEPTEMBER 27, 2024
In this week’s Week in Review: Amazon debuts new gen AI video tools, French retailers launch retail media partnerships, and Hearst reported improved ad market conditions in 2024. Currently in beta, the video generator forms part of Amazon’s Sponsored Brands campaign suite, and is available to ad partners at no additional cost.
Brid.tv
MARCH 4, 2024
Storing and distribution of high-resolution video content leads to high energy consumption. In fact, data centers are projected to contribute over 3% of global carbon emissions by 2025. Follow TargetVideo on LinkedIn to stay up-to-date with the latest developments in the industry! to lower loading time and reduce energy waste.
Brid.tv
MARCH 4, 2024
Storing and distribution of high-resolution video content leads to high energy consumption. In fact, data centers are projected to contribute over 3% of global carbon emissions by 2025. While this may not be alarming at first glance, due to the growing demand within the industry, this number is expected to exceed 14% by 2050.
Lemonads
NOVEMBER 29, 2020
Contrary to RTB, the advertiser using a PMP knows which websites their ads are being served on, allowing them to measure the accurate ROI of their ads. The advertiser is given a sneak peek of the publisher’s ad inventory and is not bound to make any purchase. Here is an example of an in-stream ad! ahead of time.
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