Martech

FEBRUARY 5, 2025

I recently read a paper, “ In 2025, AI wont just assist salespeople it will replace them.” AI is used to write spam emails, send more impersonal LinkedIn invitations, engage in superficial conversations, and flood the industry with clickbait content. The paper notes that today, we use AI almost exclusively to do more.

Marketing 118

Marketing Clickbait Conversion MarTech 118

Digiday

FEBRUARY 2, 2023

Although Taboola and other companies in its category are sometimes known for creating clickbait content, Singolda said the goal is to generate ads that are more relevant and trustworthy.

Marketing 90

Marketing Clickbait Agency Impressions 90

VideoWeek

FEBRUARY 23, 2024

The partnership helps advertisers direct spend towards quality news journalism, and screen out AI-generated or clickbait websites. The MLB has introduced a similar streaming service for the San Diego Padres, and is considering launching its own D2C offering for the 2025 season.

Ad Tech 52

Ad Tech Pop-Up Retail Media 52

Ad Monsters

FEBRUARY 3, 2025

Malvertisers are increasingly exploiting social engineering tactics to deceive users, with holiday shopping events like Thanksgiving and Black Friday fueling a surge in clickbait scams. Clickbait schemes offering misleading product offers (31%), tech support scams (23%), and financial scams (22%) were the leading themes.

Clickbait 65

Clickbait Advertising Pop-Up Impressions 65