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The WIR: US Braces for TikTok Shutdown, The Trade Desk Acquires Sincera, and UK Publishers Turn to Data Sales as Ad Revenues Struggle

VideoWeek

The agreement will see Sincera tools integrated into The Trade Desks demand-side platform (DSP), according to the companies, giving advertisers insights into the inventory they buy. per month, while offering a 69 mid-season pass to cover the rest of the 2024/2025 season. DAZN doubled its monthly price to 39.99 percent in 2024.