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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

And as these emerging adtech trends for 2025 show, theyre revolutionising the way brands like yours can interact with your audience and optimize digital advertising spend , too. The programmatic advertising industry is set for big changes in 2025, with consolidation being a major trend. households expected to have CTV access by 2025.

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

And as these emerging adtech trends for 2025 show, theyre revolutionising the way brands like yours can interact with your audience and optimize digital advertising spend , too. The programmatic advertising industry is set for big changes in 2025, with consolidation being a major trend. households expected to have CTV access by 2025.

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

And as these emerging adtech trends for 2025 show, theyre revolutionising the way brands like yours can interact with your audience and optimize digital advertising spend , too. The programmatic advertising industry is set for big changes in 2025, with consolidation being a major trend. households expected to have CTV access by 2025.

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Why we care about mobile marketing: A guide for marketers

Martech

Here are some more compelling reasons why you should care about mobile marketing: There are nearly 15 billion mobile devices in the world and that number is expected to reach over 18 billion by 2025. Go local with geo-targeting. Smartphone penetration is high across all ages and demographics. Think outside the banner.

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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

Oberlo ) LinkedIn discontinued geo-targeting in sponsored messaging campaigns in the EU as of January 10th, 2022. Demand Sage ) 69% of marketers state that hyper-targeting is more successful than a broader approach. LinkedIn ) LinkedIn is expected to have 1 billion users by 2025. quarterly growth in reach. Oberlo ) 56.3%

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What Are The Benefits of In-Game Advertising?

Clearcode

Moreover, 93% of media buyers intend to run in-game advertising campaigns by 2025. Dynamic in-game advertisements provide advertisers with a great deal of flexibility, are easy to scale, and can be used to geo-target opted-in users. In contrast to static ads, dynamic ads are displayed in a game and can be updated in real-time.

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A quick guide to in-game advertising, the next game changer for marketers

illumin

Geo-targeting, real-time ad moderation, and rapid rollout of ad creatives are other benefits of IGAs. A new study by Statista shows five out of ten people will be mobile gamers by 2025. IGAs are generally perceived as more organic compared to the presence of pop-up and banner ads.