Adtelligent

FEBRUARY 1, 2025

And as these emerging adtech trends for 2025 show, theyre revolutionising the way brands like yours can interact with your audience and optimize digital advertising spend , too. The programmatic advertising industry is set for big changes in 2025, with consolidation being a major trend. households expected to have CTV access by 2025.

Advertising 52

Advertising Machine Learning Retail Geo targeting 52

Adtelligent

FEBRUARY 1, 2025

And as these emerging adtech trends for 2025 show, theyre revolutionising the way brands like yours can interact with your audience and optimize digital advertising spend , too. The programmatic advertising industry is set for big changes in 2025, with consolidation being a major trend. households expected to have CTV access by 2025.

Advertising 52

Advertising Machine Learning Retail Geo targeting 52

Martech Series

FEBRUARY 19, 2023

As machine learning (ML), deep learning and natural-language processing technologies improve, so does the excitement and dependency of marketers looking to make better informed decisions. The advancements in deep learning, computer vision, explainable AI, etc. Founding Advisor of RAD AI Alex Wissner Gross, Ph.D.,

Machine Learning 82

Machine Learning ROI Audience MarTech 82

Advendio

MARCH 29, 2023

Digital transformation also allows retail advertisers to modify their messaging in order to enhance the overall shopping experience, boost sales, and improve ROI. Spending on programmatic advertising in the US is predicted to reach $271 billion in 2025, up more than $100 billion from 2021.

Retail 68

Retail Machine Learning Media Real Estate 68

Single Grain

JUNE 5, 2023

Statista ) Internet advertising spending is expected to reach 200 billion USD by 2025. Statista ) AR advertising is expected to be worth $198 billion by 2025. Forbes ) Mobile commerce sales will amount to $710 billion by 2025. Statista ) Internet advertising spending is expected to reach 200 billion USD by 2025.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

FEBRUARY 17, 2022

billion from 2020 to 2025, accelerating at a CAGR of 11%. Single Grain is an ROI-focused, full-service digital marketing agency focused on growing your SaaS business. Their expert teams create personalized marketing strategies for each client that are data-driven, get a high ROI and increase conversion rates. Content marketing.

Agency 59

Agency Marketing SEO ROI 59

Adtelligent

JULY 19, 2022

According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it. Machine learning makes this advancement possible and is needed for better ad adjustment and understanding of a natural language constantly evolving.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

Single Grain

SEPTEMBER 14, 2022

Metaverse will grow in the gaming world and make it a $400 billion business by 2025. Single Grain specializes in: High-ROI online marketing using smart, cutting-edge marketing strategies to find the right quality leads. By 2026, it is estimated that 30% of companies will be selling in the metaverse. Noteworthy clients: Twitter.

Agency 59

Agency Marketing SEO Real Estate 59

VideoWeek

MARCH 14, 2025

Complete TV is a first-ever tool that automatically manages upfront commitments and scatter budgets, using real-time pacing insights and AI-powered capabilities to help advertisers reach high-value audiences, drive ROI, and eliminate media waste. The latest renewal includes the winter games in 2034 and the summer Olympics in 2036.

Food 52

Food Ad Tech Media Agency 52

Single Grain

DECEMBER 6, 2019

It’s helping identify those with better engagement, fewer fake followers, and a higher chance of generating a positive return on investment (ROI). All You Need to Know About the ROI of Influencer Marketing [infographic]. With this strategy and the right tools, even a small budget can deliver a great ROI. Dive Deeper: .

Marketing 145

Marketing SEO Conversion Audience 145

VideoWeek

OCTOBER 4, 2024

TF1 will roll out new products in Q1 2025, including new premium display, playable and shoppable ad formats, as well as personalised content engines. Due to launch in January 2025, Graph:ID aims to become a single access point for information about users of TF1+, TF1 Info and TF1 PUB. Read more on VideoWeek.

Advertising 52

Advertising Ad Tech Agency Audience 52

Martech

JANUARY 29, 2025

Distinguishing correlation from causation, enabling more accurate insights beyond traditional machine learning. For CFOs : ROI frameworks linking marketing investments to GTM impact on bookings and cash flow. The post A 3-step guide to unlocking marketing ROI with causal AI appeared first on MarTech. Processing.

ROI 102

ROI Marketing Machine Learning Communications 102

Martech

JANUARY 27, 2025

Dig deeper: Will AI agents conduct the martech orchestra in 2025? Continuous learning: They can learn from interactions and outcomes, improving their performance over time through machine learning techniques. They can plan steps, execute tasks and self-correct errors without human intervention.

Machine Learning 118

Machine Learning MarTech ROI Marketing 118

Single Grain

JANUARY 31, 2025

This article is all about AI content consolidation agents and how to maximize their use in 2025. These AI agents work independently , leveraging machine learning and NLP to deliver personalized, context-aware content recommendations. Striking a balance between personalization and user privacy will be crucial in 2025.

Machine Learning 52

Machine Learning Healthcare Finance Click Through Rate 52

illumin

DECEMBER 3, 2024

Improved Efficiency and ROI Sustainable advertising practices often lead to more targeted, less wasteful campaigns, driving better engagement and returns on ad spend (ROAS). Consumer Demand for Sustainability In a recent survey , 70% of consumers said they are more likely to choose brands that take steps toward sustainability.

Advertising 106

Advertising Marketing Ad Inventory Impressions 106