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Video & Advertising Trends to Look Out for in 2025

Brid.tv

What awaits publishers, advertisers, and other industry players in 2025? Here are my predictions for the video and advertising trends to expect in 2025. Table of Contents 2025 Trends in Video Publishing Video Podcasting Will See Its Renaissance AI-Generated Videos a.k.a. Will AI continue its head-spinning rise?

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Yahoo Buys 25 Percent Stake in Taboola

VideoWeek

Taboola says the two hope to develop a “leading native advertising offering for advertisers, publishers, and merchants on the open web” Under the terms of the deal, Taboola will run native advertising capabilities across Yahoo’s digital media properties. A tale of two turnarounds?

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Digital Advertising Guide

Adtelligent

As a result, programmatic advertising is expected to have nearly $524.31 Native Advertising — is an ad that imitates the format of original content. It also gains popularity because native advertising can bypass ad-blocking software, a growing trend. billion by 2025. Importance.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

billion by 2025. Oberlo )​​ Mobile advertisements account for nearly three-quarters (73%) of Facebook’s total ad revenue. Colorlib ) 60% of all digital advertising expenditures worldwide are made on mobile devices. native advertising will make up 59.7% of all display advertising. to reach $165.84

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25 In-App Advertising Statistics to Supercharge Your Strategy

Single Grain

in the coming year, showing the effectiveness and preference for native mobile ads among advertisers and consumers. Billion in 2025 ( Statista ) The global spending on mobile game advertising is projected to surge to $130.9 billion USD in 2025.

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Bypass Adblockers – Recover Lost Revenue with Untapped Solutions

Automatad Inc.

Use native ads According to the Association of Online Publishers (AOP), publishers need to show ads that are less annoying in the first place. Native advertising fits that criteria very well. Due to these reasons, many publishers are ditching display ads to go for native ads. being the largest market ($139.5

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Programmatic Advertising: Make It Part Of Your Advertising Strategy!

Lemonads

Ad spending is expected to show an annual growth rate of 4.8%, resulting in a projected market volume of US$12,865m by 2025. Native Ads Native advertising is the use of paid ads that match the look, feel, and function of the media format in which they appear. Simply put, native advertising is paid content.