Remove 2025 Remove Rich Media Remove Video Ads
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Digital Advertising Guide

Adtelligent

Banners of the various sizes Interstitial ads are interactive, full-screen advertisements that fully cover the app or site’s interface. Rich Media are usually more complex, include animation or a video, and can be interactive. billion by 2025. Video ads are among the most engaging ads available online.

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Story-Telling with Mobile Video in India

InMobi

Mobile video consumption is led by millennials - that age group which marketers, brands, recruitment offices and everyone in the world wants to understand. Studies by PwC indicate that by 2020, Millennials are projected to be 50% of the workforce and by 2025 this number is expected to reach 75% in the US.

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Top Ad Formats on SmartHub 2.0 That Make Advertising More Efficient

Smart-Hub

In-Stream Video Ads: small video ads up to 30 seconds long. Usually, they are integrated at the beginning or at the end of a streaming video, the user cannot skip or scroll past them. Interactive Ads: ads that the user can interact with. What kind of ads can be set up in a mobile app?

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How Will The Mobile App Advertising Market Evolve in 2020?

InMobi

Increasing effectiveness of mobile-first ad creatives: As Srinivas KC, the VP and GM of InMobi DSP, has previously noted , in-app ads historically have looked an awful lot like desktop ads. This is a shame, as what can be done with mobile app ad creatives far outpaces what’s available in browser-based environments.