VideoWeek

SEPTEMBER 22, 2023

TF1 said advertisers will be able to match their first-party data to the TF1/MYTF1 user base, activate campaigns without sharing their data, and measure the impact in compliance with GDPR. “It ITV will show all the national team’s matches outside of major finals, including World Cup 2026 and Euro 2028 qualifiers.

Media 52

Media Agency Advertising Machine Learning 52

VideoWeek

FEBRUARY 17, 2023

Last month the DPA validated IAB Europe’s action plan, designed to address the regulator’s concerns about the trade group’s Transparency & Consent Framework (TCF) contravening GDPR. Digital TV Research has forecast FAST revenues in the US to double to $30 billion by 2026.

Viewability 52

Viewability Audience Media Ad Tech 52

Single Grain

NOVEMBER 28, 2023

Here’s a few key stats illustrating the future of digital marketing in the metaverse: It is estimated that by 2026 25% of people will be spending an hour daily in the virtual world. By 2026, it is estimated that 30% of companies will be selling in the metaverse.

Marketing 126

Marketing First-Party Cookies SEO Audience 126

Martech

JUNE 29, 2022

According to eMarketer, spend is expected to exceed $867 billion by 2026. Data and privacy issues: Consumer concerns about how companies use their data, combined with an increased need to comply with privacy laws like GDPR and CCPA, are impacting the effectiveness of digital marketing campaigns.

Marketing 102

Marketing Affiliates CPA Impressions 102

VideoWeek

OCTOBER 4, 2024

Discovery (WBD) over allegedly violating an agreement that gave it the right to co-produce shows alongside Max, WBD’s streaming service, including a new Harry Potter series expected to debut in 2026. WBD is also in talks with rival streaming services about licensing its content once its exclusive deal with Sky ends in 2026.

Advertising 52

Advertising Ad Tech Agency Audience 52

VideoWeek

OCTOBER 25, 2024

Irish Data Regulator Fines LinkedIn €310 Million Over Ad Targeting Ireland’s Data Protection Commission has handed professional social network LinkedIn a €310 million fine today, stating that LinkedIn has violated Europe’s General Data Protection Regulation (GDPR) in its processing of personal data for behavioural analysis and ad targeting.

Ad Exchange 52

Ad Exchange Ad Tech Agency Video Ads 52

VideoWeek

JULY 14, 2023

Iger, whose contract has been extended through to 2026, said ABC, FX and Nat Geo “may not be core” to the business. The deal comes three years after the European Court of Justice struck down the previous regime, arguing that the “Privacy Shield” did not limit US authorities’ access to data in an equivalent manner to the European GDPR.

Viewability 98

Viewability Non-Profit Agency Media 98

VideoWeek

JANUARY 24, 2025

The use of consent or pay, whereby a website asks users to either accept data collection or pay to access the site, has arisen across Europe in response to GDPR and related data laws. We have defined a clear path to reach profitability with our streaming business in 2026.

Ad Tech 52

Ad Tech Non-Profit Agency Media 52

VideoWeek

DECEMBER 20, 2024

” Netflix Fined for GDPR Violations in the Netherlands The Dutch Data Protection Authority (DPA) has fined Netflix 4.75 These are violations of the General Data Protection Regulation (GDPR).” million for failure to properly inform customers about the use of their personal data between 2018 and 2020.

Marketing 52

Marketing Ad Tech Media Agency 52

VideoWeek

JANUARY 6, 2023

Meta has been fined €390 million by the Irish Data Protection Commission for GDPR violations in its personalised advertising. beIN Media Group has struck a deal with the French Football Federation (FFF) to show all men’s Coupe de France matches until 2026, alongside select women’s games. beIN Scores Coupe de France Rights.

Retail 52

Retail Media Audience Ad Tech 52