Basis
AUGUST 26, 2022
Mobile usage is through the roof. Mobile ad spending continues to soar. Mobile gaming is off the charts. Mcommerce (or mobile commerce) keeps gobbling up marketing share. So, just how much time are consumers spending on mobile? What is mobile’s share of digital ad spending? billion by 2026.
Basis
MARCH 17, 2025
Growth in programmatic spend share is going to CTV devices, at the cost of desktop and mobile ads. Video ad pricing sharply rose as the elections came to a close. Some of the top inventory suppliers in programmatic channels primarily serve ads on CTVs.
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Single Grain
MAY 24, 2023
More than 90% of consumers express a preference for personalized offerings, which suggests the potential impact of tailored mobile ads on purchase decisions and overall consumer satisfaction. Dive Deeper: 11 Brands That Are Doing Mobile Advertising Right 3) Video Ad Spend on U.S. billion USD by 2026.
Adtelligent
JULY 19, 2022
Their advantages include that users are more likely to respond to mobile advertising , according to polls, and this channel shows outstanding levels of engagement. Mobile ads are tailored for various types of smart devices and can appear in all kinds of apps on mobile devices. The continuous growth of mobile ad spending.
Basis
OCTOBER 18, 2024
Retail ad spending reflects these trends: It’s anticipated to surpass $100 billion for the first time in 2024 and reach $123.5 billion by 2026, with more than 87% of spending going to digital channels that year. There are various approaches teams might consider to make the most of this opportunity.
Single Grain
JUNE 13, 2023
Additionally, 39% of consumers find voice ads to be more engaging. Oberlo ) Mobile advertisements account for nearly three-quarters (73%) of Facebook’s total ad revenue. Colorlib ) 60% of all digital advertising expenditures worldwide are made on mobile devices. This represents a growth of 3.6
Ad Colony
JUNE 6, 2022
These apps provide convenience, ease, functionality, and fun, and consumers have now made a habit of going to their mobile devices to provide for their everyday needs. In addition, grocery delivery apps are continuing to see major growth with almost 50 million adults expected to be using that type of app by 2026, up from 22.9
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