Martech Series

NOVEMBER 14, 2022

MGID , the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. According to eMarketer projections, US spend on rich media ads is set to increase by 21.8%

Rich Media 86

Rich Media Media Advertising Viewability 86

Martech Series

JULY 14, 2022

Using the Dotgo RBM Hub, CPaaS providers can empower many more global businesses to reach a wider customer base with engaging and intuitive rich media mobile messaging solutions that include video and voice. billion by 2026, which would account for 40% of global mobile subscribers. billion by 2026.

Rich Media 81

Rich Media Conversion Communications MarTech 81

Adtelligent

JULY 19, 2022

Rich Media are usually more complex, include animation or a video, and can be interactive. As a result, ad spending is expected to show an annual growth rate ( 2022-2026) of 12.63%, resulting in a projected market volume of $295.10 bn by 2026. Importance. Video ads are among the most engaging ads available online.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

illumin

AUGUST 21, 2024

Display ads can take many forms such as – static, animated, rich media, text, or even audio. Global spending on digital advertising is expected to reach 836 billion dollars by 2026 ; it is important to understand the display advertising format in detail to add it to one’s marketing mix. What is display advertising?

Display Advertising 98

Display Advertising Advertising Banner Brand Awareness 98