Clearcode

MARCH 2, 2023

billion between 2002 and 2027. At the heart of this growth are game and mobile app developers, brands and AdTech companies. billion by 2027. As gaming audiences and the channel continue to grow, so will the relationship between advertisers and game developers. Reach a diverse audience in a non-disruptive manner.

Advertising 52

Advertising Viewability Banner Brand Lift 52

InMobi

MAY 2, 2022

Advertisers have really come to see gaming as an effective platform for connecting with a diverse audience.” So gaming is a unique challenge where the audience is really fully engaged, and to advertise in this unique space, there must be careful consideration to fit seamlessly in the gaming experience and not negatively impact it. .”

Viewability 52

Viewability Advertising Impressions Brand Lift 52

illumin

JULY 23, 2024

Augmented reality (AR) is emerging as a groundbreaking technology – not just for consumers in the advertising world; it also offers brands the opportunity to create immersive and interactive experiences for their audiences. billion by 2027. Location-based AR Location-based AR is a variant of markerless AR. billion USD by 2025.

Advertising 104

Advertising Conversion Rate Pop-Up Brand Lift 104

VideoWeek

JANUARY 10, 2025

The two say that the combined offering will provide a more compelling proposition for audiences, while also giving greater scale overall – together, Fubo and Hulu + Live TV currently have over 6.2 million subscribers in North America. Read more on VideoWeek.

Demand Side Platform 52

Demand Side Platform Machine Learning Media Manufacturing 52