Martech Series

FEBRUARY 20, 2023

Reltime does not charge any transaction fee to its B2B2C customers, allowing them a solid ROI. billion by 2027, growing at a CAGR of 32.8% from 2020 to 2027. The platform will support over 170 countries and all major global fiat currencies. billion in 2019, and is projected to reach $17.76

ROI 52

ROI MarTech Retail Marketing 52

Martech

SEPTEMBER 29, 2023

B2B marketers are getting a lot from the huge amount of new marketing technology, but it comes with more than a few challenges: Systems integration, budget woes, demonstrating ROI to name a few. trillion in 2021 to $3 trillion by 2027. And so many choices out there. Which products are best suited to the B2B world?

Marketing 93

Marketing eCommerce Pop-Up Communications 93

Single Grain

JUNE 5, 2023

from 2020 to 2027. Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. from 2020 to 2027. Statista ) Search advertising will continue dominating the paid media space from 2019 to 2027. from 2020 to 2027. billion audio listeners by 2027. billion internet users.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Digital Remedy

DECEMBER 20, 2022

1 While 2023 will bring even more growth, advertisers will be looking for more capabilities around measurement and optimization and ROI generation. With the goal of optimizing ad spending for ROI, marketers want to save time and money to ensure efficiency. Ad Spend Forecast. Advertisers Can Take Control with Self-Service Platforms.

Ad Space 52

Ad Space Ad Tech Audience ROI 52

Martech Series

FEBRUARY 6, 2023

“Code generation is an obvious application for AI, given the magnitude of the software development market and the clear ROI associated with productivity gains. IDC estimates there to be 25 million developers worldwide and predicts that number to grow to 40 million by 2027.

Education 52

Education ROI Impressions MarTech 52

Smart-Hub

APRIL 29, 2024

This automated, data-driven approach allows advertisers to deliver personalized and relevant content in real time, optimizing campaign performance and maximizing ROI. The more personalized the ad is, in all aspects, the better, as personalization enables driving conversions and increasing ROI.

Advertising 52

Advertising Ad Exchange ROI Machine Learning 52

Advendio

MARCH 29, 2023

By 2027, the value is expected to reach more than 168 billion US dollars. Digital transformation also allows retail advertisers to modify their messaging in order to enhance the overall shopping experience, boost sales, and improve ROI. Worldwide spending on digital retail media advertising was projected to reach 110.67

Retail 68

Retail Machine Learning Media Real Estate 68

Basis

APRIL 11, 2023

In other words, brands willing to tackle the issue head-on stand to gain a more positive brand perception and higher ROI on ad spend. Taking a climate-friendly approach that decreases the carbon footprint of digital campaigns can prove to be a smart business decision that leads to cost savings and improved performance outcomes. back in 2016.

Demand Side Platform 88

Demand Side Platform Impressions Education Ad Server 88

Martech Series

DECEMBER 27, 2022

Billion by 2027. Seeing ads that match the content of the website or keywords associated with it, increases the chances of those ads to resonate with the user, achieve higher CTRs and ultimately a better ROI. Companies like TikTok and Reddit have already taken steps in this direction and many more will follow suit. in 2023 and $18.29

Ad Tech 98

Ad Tech Ad Server Video Ads Cookies 98

Automatad Inc.

OCTOBER 27, 2023

92% of the marketers say they got high ROI using video marketing. Challenges in Video Monetization Even though the video website drives higher engagement and money through the video ads, there are challenges you need to face and conquer to see better ROI. In the U.S., there are 244.4

Header Bidding 52

Header Bidding Video Ads Fill rate CPM 52

Smart-Hub

MAY 2, 2023

It also explores the function of AI in detecting ad fraud and improving return on investment (ROI). billion by 2027. It means that advertisers increase their return on investment (ROI) and receive excellent value for their money. This article will discuss how AI can help marketers improve targeting and ad creatives.

Ad Exchange 40

Ad Exchange Advertising ROI Non-Profit 40

Single Grain

JANUARY 11, 2024

The underlying assumption is that the return on investment ROI will be low, making the venture less appealing. These markets are typically in the process of moving towards becoming more advanced, usually by means of rapid growth and industrialization, so keep in mind that the classification can change over time.

Marketing 52

Marketing Electronics Healthcare ROI 52

Automatad Inc.

NOVEMBER 23, 2023

It stands at $600 billion and is forecasted to reach $900 billion in 2027. They optimize media buying and selling and connect advertisers to multiple supply sides to get high revenue and ROI. With the wholesome data of DMP, advertisers can reduce ad spending and increase ROI by investing only in websites with potential targets.

Ad Exchange 40

Ad Exchange Ad Server Ad Space Ad network 40

Basis

APRIL 11, 2023

In other words, brands willing to tackle the issue head-on stand to gain a more positive brand perception and higher ROI on ad spend. Taking a climate-friendly approach that decreases the carbon footprint of digital campaigns can prove to be a smart business decision that leads to cost savings and improved performance outcomes. back in 2016.

Advertising 52

Advertising Demand Side Platform Impressions Education 52

Basis

APRIL 11, 2023

In other words, brands willing to tackle the issue head-on stand to gain a more positive brand perception and higher ROI on ad spend. Taking a climate-friendly approach that decreases the carbon footprint of digital campaigns can prove to be a smart business decision that leads to cost savings and improved performance outcomes. back in 2016.

Advertising 52

Advertising Demand Side Platform Impressions Education 52

Basis

APRIL 11, 2023

In other words, brands willing to tackle the issue head-on stand to gain a more positive brand perception and higher ROI on ad spend. Taking a climate-friendly approach that decreases the carbon footprint of digital campaigns can prove to be a smart business decision that leads to cost savings and improved performance outcomes. back in 2016.

Advertising 52

Advertising Demand Side Platform Impressions Education 52

Basis

APRIL 11, 2023

In other words, brands willing to tackle the issue head-on stand to gain a more positive brand perception and higher ROI on ad spend. Taking a climate-friendly approach that decreases the carbon footprint of digital campaigns can prove to be a smart business decision that leads to cost savings and improved performance outcomes. back in 2016.

Advertising 52

Advertising Demand Side Platform Impressions Education 52

AdvertiseMint

JANUARY 24, 2024

This means better ROI for your digital advertising campaigns. By 2027, lots of money will be spent on programmatic advertising globally – projected to reach $19.12 Improved ROI Making more money from your ads is a big reason to use programmatic ad platforms. The right platform could transform your ads efforts and ROI.

Advertising 52

Advertising Ad Exchange Pop-Up Demand Side Platform 52

Smart-Hub

OCTOBER 24, 2022

It turns out that in addition to being a big time saver, it also allows you to optimize your price per conversion to increase your ROI. billion by 2027. For example, automated bid assignment allows automatic bidding for keywords and ad groups. Cookies are done? Statista expects spending on digital outdoor advertising in the U.S.

Advertising 40

Advertising Cookies Banner Machine Learning 40

Automatad Inc.

DECEMBER 1, 2023

The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027. Given their short duration and non-skippable nature, bumper ads capture viewers’ attention and increase the viewability rate and ROI.

Video Ads 40

Video Ads Non-Profit CPM Viewability 40

Karola Karlson

JANUARY 13, 2025

More lame, inhuman, uncreative content flooding all social media feeds until, around 2027, the last human logs off their Instagram, TikTok, and LinkedIn accounts. The ROI just doesn’t justify it, and people don’t engage with obviously sponsored content. IN: PR and publicity continues to be a high-ROI marketing investment.

Marketing 98

Marketing ROI Pop-Up Media 98

VideoWeek

APRIL 26, 2024

The study also showed that TV has an average full profit ROI of £5.61 By comparison, online video (predominantly YouTube) has an average full profit ROI of £3.86 But the publisher is still keeping faith in the strategy, aiming for profitability for the standalone unit by 2027. Within this, linear TV accounts for 46.6

Non-Profit 52

Non-Profit Cookies Audience Ad Tech 52