Monetize More

MARCH 2, 2023

Real Time Bidding is an auction setting where ad impressions are sold and bought, and transactions occur within seconds. Once an advertiser’s bid wins the auction, their digital ad is instantaneously shown on the website or property of the publisher. How does Real Time Bidding work?

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Smart-Hub

APRIL 29, 2024

Of course, we follow all programmatic ad industry trends, analyze them to identify the promising ones, and implement them in our products. Statista expects this type of advertising revenue to reach almost $21 billion by 2028. 62% of developers said their user retention rates increased after the introduction of video ads with rewards.

Advertising 52

Advertising Ad Exchange ROI Machine Learning 52

Single Grain

AUGUST 3, 2021

Make sure your ad is specifically designed for your target audience. If you are making a 15-second video, make it humorous because funny videos leave a lasting impression in viewers' minds, and they are more likely to remember your brand. For 30-second ads, you have ample time to share your brand story.

Advertising 59

Advertising Video Ads Audience Impressions 59

VideoWeek

FEBRUARY 7, 2025

In this week’s Week in Review: Netflix weighs up a bid for F1 rights in the US, StackAdapt completes an impressive funding round, and Ralph Lauren executives discuss how ROI guides marketing investment. He notes that Statista forecasts put the current CTV market at $30 billion, expected to grow to $42 billion by 2028.

Marketing 52

Marketing Ad Tech ROI Retail 52