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The Power of Sound: Digital Audio Advertising by the Numbers

Basis

This number will continue to inch up in the years ahead, reaching 165 million users in 2028. Experts believe that by 2028, that number could surpass $25.5 That’s more than 14 million more than Apple Podcasts, whose growth has flatlined while Spotify projects double-digit growth through 2028. million in 2028.

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How to unlock more value from your event content

Martech

The event was incredibly successful: Sales booked dozens of on-site meetings, NPS scores were high and brand awareness skyrocketed. It isn’t a lack of vision: Most marketers understand that event content that lives on for months increases post-event touchpoints, drives more leads and grows brand awareness.

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2024 Trends for Cannabis Marketers

Basis

billion in sales in 2028, representing an 88% increase from 2022’s $27 billion. Here are some trends and tips for making the most of cannabis ad spend in 2024: Trend #1: Prioritizing Targeted Brand Awareness There are a lot of consumers out there who are new to cannabis. The cannabis market is forecast to reach a whopping $50.7

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Influencer Market: Brands are Getting More Creative and Taking Help of Micro Influencers to Achieve their Marketing Goals | SkyQuest Technology

Martech Series

billion by 2028, at a CAGR of 35.12% over the forecast period (2022–2028). Influencers are individuals who have an abundance of followers and can effectively promote brands or products through their social media channels. This makes them a more cost-effective option for brands.

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100 SEO Statistics That’ll Help You Dominate Search Rankings in 2023

Single Grain

93% of marketers agree that video has helped them increase brand awareness. from 2021 to 2028 and will reach $122.11 billion by 2028. Over half of the videos that rank in the first position have more than 50 words in the description. Content Marketing Institute ). Content Marketing Institute ). SEO Industry Stats.

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The Future of Programmatic Advertising: Key Trends Shaping the Industry

Smart-Hub

Since programmatic ad spend continues to grow and is projected to reach almost $780 billion by 2028 (in 2023, it was estimated at $546 billion ), we can expect it to remain profitable and prospective in the market. Statista expects this type of advertising revenue to reach almost $21 billion by 2028.

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12 Mobile Advertising Trends You Can’t Ignore in 2023

Single Grain

billion by 2028, exhibiting a CAGR of 21% from 2021 to 2028. By choosing the right influencer and creating engaging campaigns, businesses can tap into the power of influencer marketing to boost brand awareness, drive customer engagement, and increase sales.