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Where once the only control audiences had over audio was the ability to change the radio station or pop in a new tape or CD (or LP), digital audio now gives listeners seemingly endless choices—all at the touch of a button or tap of a screen. This number will continue to inch up in the years ahead, reaching 165 million users in 2028.
Statista ) The American pay-per-performance value makes up 24.4% billion by 2028. Finances Online ) Ads can increase brandawareness by 80%. User Guiding ) Paid search ads can increase brandawareness by 80%. Forbes ) Mobile commerce will make up 6% of this figure. billion by 2028. Forbes ) 87.12
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