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Of course, we follow all programmatic ad industry trends, analyze them to identify the promising ones, and implement them in our products. In addition, this higher Internet speed allows for creating ads in higher dpi and puts more emphasis on videoads in mobile format.
Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. billion by 2028. Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brandawareness by 80%. for display ads. ( billion by 2028.
In fact, mobile game consumer spending has reached an astounding $116 billion , demonstrating the massive potential of mobile gaming as a marketing channel for businesses: Mobile streaming is also becoming increasingly popular, with the global video streaming market expected to reach $223.98
Jason Fairchild, Co-Founder and CEO of tvScientific, said the funding would be critical to the companys aim for a tenfold increase in the value of the CTV ad market. He notes that Statista forecasts put the current CTV market at $30 billion, expected to grow to $42 billion by 2028. Read more on VideoWeek.
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