AdTech Spend to Reach $43.5 Billion Globally by 2029
Ad Tech Daily
SEPTEMBER 13, 2024
Billion Globally by 2029 appeared first on Ad Tech Daily. The study identified the need to improve […] The post AdTech Spend to Reach $43.5
Ad Tech Daily
SEPTEMBER 13, 2024
Billion Globally by 2029 appeared first on Ad Tech Daily. The study identified the need to improve […] The post AdTech Spend to Reach $43.5
Ad Tech Daily
SEPTEMBER 9, 2024
Hampshire, UK — A new study by Juniper Research, the foremost experts in fintech and payments markets, has found that by 2029, the value of global eCommerce transactions will reach $11.4 Trillion by 2029, Driven by Alternative Payment Methods appeared first on Ad Tech Daily. trillion; up from $7 trillion in 2024.
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Exchange Wire
JULY 1, 2024
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem has published a paper outlining key commitments and policy principles ahead of the 2024-2029 EU legislative term, titled, "Towards an Inclusive, Safe, and Innovative Digital Europe."
Adweek
OCTOBER 16, 2024
billion, by 2029, brands increasingly want assurances that they are investing that ad spend wisely. Brand safety first: Global social media marketing and creator agency Viral Nation detailed updates to Secure, its artificial-intelligence-powered brand reputation solution, including screening creators' public history.
AdExchanger
OCTOBER 30, 2022
TAZO’s strategy under new ownership is to rebuild its brand on social media and its approach to media in general with a focus on sustainability, including a transition into product supply lines that are entirely regenerative by 2029, to help promote biodiversity. And that new strategy starts on TikTok.
Martech
NOVEMBER 5, 2024
billion in 2024 to over 50 billion in 2029, according to Juniper Research. Twilio’s Branded Calling, built on its Caller ID Names service, allows marketers to include a logo, business name and reason for calling. Branded calls globally are expected to grow from 1.5 More trust. consumers.
VideoWeek
NOVEMBER 4, 2024
Projections from GroupM suggest that annual ad growth on TV, when digital extensions are included, will climb 2-4 percent between 2024 and 2029. And that shift is mirrored in ad spending trends, according to RTL, with TV spend forecast to rise over the next five years. percent in 2023.
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