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The WIR: Global Ad Spend to Top $1 Trillion Next Year, the DSA Comes into Force for Tech Giants, and Nielsen Folds ACR Data Into its Currency

VideoWeek

Reddit Brand Lift measures the incremental impact of Reddit Ads on brand perception, while Reddit Conversion Lift analyses the actions taken as a result of viewing an ad on Reddit. The analysts forecast TV and film revenues to reach $82 billion in 2029, up from $74 billion in 2023.

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The WIR: Warner Bros. Discovery Reports Rapid Decline in Linear Ad Market, LiveRamp Unveils a New Cross-Media Measurement Tool, and Meta Faces a Fresh Data Complaint in Europe

VideoWeek

.” Daily Mail Launches Paywall in the US UK-based news publisher The Daily Mail this week launched a paywall in the US, where it has a significant readership, as part of a broader plan to reach one million paying subscribers globally by 2029, according to Adweek.

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