Remove 2029 Remove Brand Lift Remove Conversion
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The WIR: Global Ad Spend to Top $1 Trillion Next Year, the DSA Comes into Force for Tech Giants, and Nielsen Folds ACR Data Into its Currency

VideoWeek

Reddit Brand Lift measures the incremental impact of Reddit Ads on brand perception, while Reddit Conversion Lift analyses the actions taken as a result of viewing an ad on Reddit. The analysts forecast TV and film revenues to reach $82 billion in 2029, up from $74 billion in 2023.

Media 52
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The WIR: Warner Bros. Discovery Reports Rapid Decline in Linear Ad Market, LiveRamp Unveils a New Cross-Media Measurement Tool, and Meta Faces a Fresh Data Complaint in Europe

VideoWeek

With the acquisition of Rockerbox, we will gain a transformative opportunity to capture the full scope of a campaigns performance, integrating DVs trusted data with conversion insights across both the open web and walled gardens, said DV CEO Mark Zagorski.

Media 52