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Cracking 2025’s Toughest Marketing Challenges With A Smarter Data Strategy

AdExchanger

The ROI on digital marketing efforts continues to justify […] The post Cracking 2025s Toughest Marketing Challenges With A Smarter Data Strategy appeared first on AdExchanger. According to Emarketer, global ad spending surpassed $1 trillion for the first time ever last year, growing at a rate of 9.5%.

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Appier Finalizes Acquisition of Woopra to Create the Next-gen, AI-powered Customer Data Platform

Martech Series

billion by 2029, at a CAGR of 25.4 Our mission is to turn AI into ROI by making software intelligent. Marketing Technology News: Blocore Partners With Animoca Ventures to Spur Discovery of Leading Web3 Companies. The global CDP market is projected to grow from US$1.42 billion in 2022 to U$6.94

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. DOOH: The Future of Outdoor Ads Out-of-home (OOH) advertising is growing fast, with global spending expected to hit $68 billion by 2029. households expected to have CTV access by 2025.

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. DOOH: The Future of Outdoor Ads Out-of-home (OOH) advertising is growing fast, with global spending expected to hit $68 billion by 2029. households expected to have CTV access by 2025.

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. DOOH: The Future of Outdoor Ads Out-of-home (OOH) advertising is growing fast, with global spending expected to hit $68 billion by 2029. households expected to have CTV access by 2025.

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The Future of Programmatic Advertising: Key Trends Shaping the Industry

Smart-Hub

This automated, data-driven approach allows advertisers to deliver personalized and relevant content in real time, optimizing campaign performance and maximizing ROI. The more personalized the ad is, in all aspects, the better, as personalization enables driving conversions and increasing ROI.

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

As for the native advertising market, its value is forecasted to reach around $87 billion by 2029. Keep reading to learn more and discover how to monetize programmatic business and maximize your advertising ROI. ROI Metrics for Native Advertising The selection of KPIs for any campaign depends on its goals. Not really.

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