Adweek

NOVEMBER 30, 2022

billion by 2030 and a podcast explosion that simply won't quit, Amazon wants your ears. With the audiobook market set to hit $35.05 That's why the business has appointed Susan Jurevics to oversee global brand strategy for its listening platform Audible. Jurevics joined the company in 2019 to oversee its international business.

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Adweek

AUGUST 8, 2022

According to company forecasts, online sales of parts and accessories will make up a $40 billion total addressable market by 2030. With the expansion of an online presence, General Motors is allowing this consumer relationship to flourish. It anticipates significant revenue growth from its.

Marketing 246

Marketing 246

Adweek

JULY 27, 2022

Designed to raise awareness of the UN's 17 Global Goals (a long-term sustainability initiative to eradicate hunger, tackle inequality and clean up the planet before 2030), the app is now.

Ad Space 246

Ad Space 246

Adweek

OCTOBER 21, 2022

billion by 2030. The digital experiences being described collectively as "the Metaverse" has gained a great deal of traction in the last two years, so much so that Strategic Market Research has valued the global market value at $47.48 That value is expected to surpass $678.80 With Meta joining forces with Microsoft around the.

Marketing 245

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Martech Series

JUNE 1, 2022

The ESG strategy, which lays out Ant Group’s sustainable development objectives by 2030, will be implemented across all aspects of the Company’s operations. The post Ant Group’s ESG Strategy Aims To Support 100 Million SMEs By 2030 appeared first on MarTech Series. Emerging Digital Marketing….

A/B Testing 88

A/B Testing Finance MarTech Retail 88

More About Advertising

MAY 12, 2021

Global Citizen is an organisation with the noble aim of ending extreme poverty in the world by 2030. The post Google appoints BBH to drive Global Citizen 2030 goals first appeared on More About Advertising. Before Covid-19, 258 million children around the world were out of school; this.

Advertising 59

Advertising Agency 59

Marketing Dive

JUNE 22, 2023

A Forrester forecast identified a negative correlation between jobs with the highest generative AI influence and their potential to be replaced.

Agency 106

Agency 106

Ad Rants

OCTOBER 28, 2024

billion by 2030. That suggests a compound annual growth rate of 5% from 2023 to 2030. Whoever said that no publicity is bad publicity hasn't seen some of the worst-ever tech ads. According to Coherent Market Insights, the TV ad spend last year was worth $212.27 billion and is on pace to expand to $298.12

Marketing 158

Marketing Advertising 158

More About Advertising

NOVEMBER 17, 2020

The Advertising Association, the IPA and ISBA are together co-ordinating a push to achieve net zero carbon emissions across the industry by the end of 2030, and are calling for all stakeholders to join them in signing up to the initiative.

Advertising 52

Advertising Agency 52

Marketing Dive

JULY 25, 2022

Amid a global heat wave, WPP's investment group took a major step to meet its commitment to decarbonize its media supply chain by 2030.

Media 94

Media 94

VideoWeek

JANUARY 29, 2024

Channel 4 has confirmed it will cut 200 jobs and close some of its linear channels, as part of a five-year strategy to transition to a “digital-first public service streamer” by 2030. The broadcaster aims to increase this digital slice to 30 percent in 2024, and to 50 percent by 2030.

eCommerce 105

eCommerce Marketing Advertising 105

Exchange Wire

DECEMBER 14, 2023

growth annually, between now and 2030, contextual is poised to redefine the digital marketing landscape, with a resurgence that is fuelled [.] In the first of our Predictions series, we take a look at contextual advertising. Projected to experience a 13.8%

Advertising 97

Advertising Marketing Cookies 97

Digiday

JANUARY 3, 2024

It makes sense given the developing industry: The global creator economy is projected to have grown to $127 billion in 2023 and is forecasted to reach $528 billion by 2030, according to Coherent Market Insights. Here is a look at the biggest trends agencies in that space are expecting in 2024. Continue reading this article on digiday.com.

Agency 95

Agency Media Marketing 95

More About Advertising

JULY 29, 2020

Whispered in the tone of voice that a father might employ when speaking to his newborn son, this promise from Apple to be carbon neutral by 2020 could not sound more sincere. It’s a beautiful film, and let’s hope Apple means it. The way things are going, even promising to be around in 10 years.

Agency 59

Agency Advertising 59

illumin

APRIL 23, 2024

Apple – Mother Nature (2030 status) Apple promises to make each of its products carbon-neutral by 2023. In this ad, the company uses celebrities to spread its message and update its customers on the status of its 2030 goal.

Entertainment 112

Entertainment Electronics Education Ad Tech 112

Martech

JULY 26, 2024

billion in 2024 and expects it to grow at a compound annual growth rate of 38% from 2024 to 2030. MarkNtel Advisors values the global influencer marketing platform market at $14.1 Email: Business email address Sign me up! Processing. The post Acquisitions signal agencies are betting on influencer marketing appeared first on MarTech.

Agency 122

Agency Marketing Media MarTech 122

VideoWeek

AUGUST 15, 2022

Ad Net Zero, one of the best known initiatives to reduce the industry’ carbon footprint, sets a deadline for 2030. The race for 2030. But as mentioned above, many agencies have committed to net zero emissions by 2030. In response to the climate crisis, many major agencies have pledged to work towards net zero carbon emissions.

Agency 110

Agency Audience Advertising MarTech 110

Martech Series

JANUARY 24, 2023

billion by 2030 with a registered CAGR of 38.1% from 2022 to 2030. Our comprehensive suite of AI services includes generative Chat, Art, and soon-to-be-released Video and Music capabilities giving you access to all the tools you need to transform your business or personal projects. billion in 2022 and it is expected to hit US$ 1597.1

MarTech 80

MarTech Marketing Media 80

Exchange Wire

NOVEMBER 10, 2022

billion by 2030, creating a significant opportunity for advertisers to reach a [.]. From podcasting to playlists, audio streaming has witnessed exponential growth in recent years and shows no signs of slowing down. Global streaming subscribers are expected to hit 1.3

Advertising 74

Advertising 74

Marketing Dive

OCTOBER 25, 2022

The company’s Society 2030 program tailors sustainability goals by brand, avoiding a one-size-fits-all approach.

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Marketing Tech News

FEBRUARY 13, 2024

Following a milestone year of sustainability partnerships, Adform enters the next level by aligning itself with SBTi’s near-term (2030) emission reduction targets. Media buying platform Adform has joined the Science Based Targets initiative (SBTi) as the first global Demand Side Platform (DSP) to do so.

Demand Side Platform 65

Demand Side Platform Media Advertising Marketing 65

Martech Series

JANUARY 23, 2023

billion by 2030, growing at a CAGR of 14% during the forecast period (2022-2030). .” According to a recent report by Straits Research, the global fantasy sports market is expected to reach a valuation of USD 78.5

MarTech 92

MarTech Marketing Audience 92

Martech

MARCH 21, 2024

The global revenue for alternative data is expected to reach $137 billion by 2030, according to Deloitte. That’s 29 times the global revenue for alternative data today. While investment management is expected to drive most of this growth, advertising may increasingly make up this revenue.

Cookies 130

Cookies Advertising Finance Machine Learning 130

More About Advertising

APRIL 22, 2021

WPP is pledging to reach net zero carbon emissions in its operations by 2025 and across its entire supply chain by 2030. To deliver this, electricity will be 100% renewably sourced by 2025. Within WPP’s supply chain, which accounts for the overwhelming majority of the company’s emissions, the two largest sources are the production of.

Advertising 64

Advertising Finance Media Agency 64

Martech Series

FEBRUARY 14, 2023

According to Precedence Research, the global healthcare automation market is predicted to reach nearly $91.6B by 2030. This tool automatically evaluates and scores customer interactions using best-practice criteria for the healthcare industry.

Healthcare 90

Healthcare Machine Learning MarTech Conversion 90

Martech Series

JULY 28, 2022

The global B2B ecommerce market size is estimated to reach just over $33 billion by 2030, registering a CAGR of 19.7% from 2022 to 2030. BigCommerce aspires to create the world’s most flexible and usable SaaS platform for B2B.

eCommerce 81

eCommerce MarTech Marketing 81

Basis

APRIL 20, 2023

The US cannabis market size is expected to reach $40 billion by 2030, showing a forecasted compound annual growth rate (CAGR) of 14.2% from 2023 to 2030. At the same time, the cannabis market is growing like a weed (sorry—we couldn’t resist!)

Advertising 82

Advertising Native Advertising SEO Communications 82

Martech

SEPTEMBER 9, 2024

The Institute for the Future and Dell Technologies predicts that 85% of the jobs in 2030 haven’t been invented yet. Promise new roles: As companies create new products and explore new ways to market, they can generate entirely new roles.

Marketing 130

Marketing Non-Profit Machine Learning MarTech 130

Martech

DECEMBER 22, 2023

through 2030. This is confirmed in a study by the CDP Institute which found 25% of respondents cited organizational readiness as the most common problem when deploying a CDP. The CDP market is expected to increase at a compound annual growth rate of 17.9% Here are three paramount points to consider.

MarTech 116

MarTech Conversion Marketing 116

Martech

JULY 18, 2024

Reality bites the dust: Some 80% say that by 2030 (six years from now!) Add your friends to “Friends”: Almost 80% expect to “create their own interactive stories, ranging from rom coms to sci-fi adventures, enabling them to tailor it to their mood.” And 68% believe they’ll be able to include “AI characters based on their friends.”

MarTech 122

MarTech Machine Learning Conversion Rate Conversion 122

Martech Series

OCTOBER 27, 2022

For example, Singapore announced its plan to deploy more than 200,000 police cameras by 2030. City surveillance and monitoring witnessed a dynamic phase during the COVID-19 pandemic which created a need for drones and AI-based video surveillance for crowd monitoring.

Manufacturing 83

Manufacturing Entertainment MarTech Marketing 83

VideoWeek

AUGUST 23, 2022

They called for a 40 percent reduction in greenhouse gas emissions by 2030, compared with 1990 levels. The proposal emerged from a 2019 convention on climate change, comprised of 150 citizens whose names were drawn out of a hat.

Advertising 111

Advertising Marketing Media 111

More About Advertising

MAY 12, 2021

The advertising industry has been fighting against this for years, arguing that its output’s contribution to obesity is minimal — although Bite Back 2030, a charity. The post HFSS advertising ban looms despite industry opposition first appeared on More About Advertising.

Advertising 59

Advertising Agency 59

Martech Series

JANUARY 19, 2023

Lenovo’s long-term 2050 goals coincide with its near-term, SBTi-validated 2030 emissions reduction goals, all of which are outlined below: Overall Net-Zero Target Lenovo commits to reach net-zero GHG emissions across the value chain by FY2049/2050.

Manufacturing 69

Manufacturing MarTech Marketing Advertising 69

Martech

APRIL 25, 2024

Ogilvy’s 2030 Forecast asserts 60+ is the fastest-growing and wealthiest consumer class, representing a lucrative “silver economy” for product and service brands. My boomer colleague is part of an adaptable, active, tech-forward cohort who cannot be overlooked, largely because they also hold more than half of America’s wealth.

Marketing 133

Marketing Machine Learning Audience Communications 133

Martech Series

FEBRUARY 1, 2023

Billion by 2030, driven by the increasing demand for improved user experience and technological advancements in connectivity. The Web3 market is experiencing tremendous growth, with the global market size reaching USD 3.2 Billion in 2021 and a projected CAGR of 43.7% over the forecast period.

MarTech 85

MarTech Marketing 85

Martech

APRIL 18, 2024

The company pledged its operations will be net zero by 2030, and its portfolio by 2050. HSBC Bank aligning green operations with portfolio. HSBC Bank adopted a net-zero approach not only internally but by measuring the emissions of its investments as well. The company Scope3’s name is a nod to this term.)

Marketing 122

Marketing Viewability Finance Media 122