Adweek

JULY 27, 2022

In 2019, the Samsung Global Goals app launched, giving users the power to donate to United Nations (UN) backed charitable organizations simply by watching ads.

Ad Space 246

Ad Space 246

Digital Remedy

DECEMBER 21, 2022

While interactive audio ads might not be commonplace just yet, their potential can be seen from miles away. To discover how Digital Remedy helps advertisers and agencies of all sizes navigate the ever-changing digital ad space, speak to a member of our team. In-Game Advertising Will Start Making an Impact. in 2022 to $17.6b

Ad Tech 52

Ad Tech Marketing Media Agency 52

VideoWeek

JUNE 23, 2023

Without free and fair competition for digital ad space, publishers cannot invest in their newsrooms.” While CTV and addressable linear ad revenues are growing, these revenues make up too small a portion of total income to counterbalance the fall in traditional TV ad sales. Forrester Predicts AI Will Replace 7.5

GDPR 52

GDPR Cookies Ad Tech Agency 52

Smart-Hub

DECEMBER 22, 2023

billion USD by 2030 at a compound annual growth rate (CAGR) of 14.5% Rise of Programmatic Advertising (2010-2015) The rise of programmatic advertising marked a paradigm shift in the advertising technology industry, ushering in automation for the buying and selling of ad inventory. The AdTech market is projected to grow from 579.4

Ad Exchange 52

Ad Exchange Ad Tech Machine Learning Ad Inventory 52

Single Grain

AUGUST 3, 2023

The bright colors on the ad and large font stand out, enticing new musicians to sign up for lessons: 3) Multichannel Programmatic Advertising While digital ad spending is increasing, advertisers must still be smart about their investments. This way, you can use programmatic ad spend to stay on budget while making your ROI.

Display Advertising 52

Display Advertising Advertising Machine Learning Video Ads 52

Digiday

JULY 28, 2022

77% of surveyed publishers said they use VR to create entertaining experiences, and 46% use it as a new revenue stream, in addition to the more traditional ones like selling ad space and tickets for events. The post Digiday+ Research: Beyond the hype, how publishers are actually using AR and VR appeared first on Digiday.

Entertainment 89

Entertainment Media Marketing Education 89