Single Grain

JULY 19, 2019

As per Techgrabyte , “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030.” Programmatic advertising means using AI to automate ad buying so you can target more specific audiences.

Marketing 111

Marketing SEO Machine Learning Banner 111

AdvertiseMint

NOVEMBER 21, 2023

AI and machine learning make all that possible. Use machine learning technology to optimize ad targeting and budgets. trillion annually by 2030. AI tools like Acoustic or Drift use machine learning to understand natural language and automate a company’s marketing processes. AI to the rescue!

Machine Learning 52

Machine Learning Marketing Audience Conversion 52

Digiday

JUNE 5, 2022

O’Kelley credited all the holding companies for taking the issue seriously and cited WPP and GroupM in particular for moving last year to reach zero emissions across its own network as well as the entire supply chain it works with by 2030. That means every every publisher, every media owner, has to have a net-zero strategy.

Media 58

Media Ad Tech Machine Learning Viewability 58

Digiday

JUNE 19, 2022

issued its latest report, “ Value Creation in the Metaverse ,” which predicted that by 2030, the metaverse will grow to $5 trillion in total value. trillion), ahead of virtual learning ($270 billion), advertising ($206 billion) and gaming ($125 billion). Color by numbers. Speed reading.

Media 61

Media Agency Machine Learning SEO 61

Single Grain

AUGUST 3, 2023

With dynamic creatives, advertisers use consumer data to implement creative elements that appeal to the audience better. Since 86% of consumers prefer an authentic brand image, live-action videos will create more trust between you and your audience. Finally, advertisers can grow their audience by using CTV ads. billion by 2030.

Display Advertising 52

Display Advertising Advertising Machine Learning Video Ads 52

Smart-Hub

DECEMBER 22, 2023

billion USD by 2030 at a compound annual growth rate (CAGR) of 14.5% It transforms how businesses engage with their audiences and requires technical expertise to navigate. This category includes websites, apps, and other digital platforms that offer spaces for advertisers to showcase their content to a diverse audience.

Ad Exchange 52

Ad Exchange Ad Tech Machine Learning Ad Inventory 52

VideoWeek

NOVEMBER 11, 2022

This emissions data can then be shared with brands and agencies to empower sustainable media buying, helping the entire supply chain reach the industry’s goal of net zero by 2030. The BBC has proven time and again that we have the ability to bring the biggest sporting events to the widest audience,” said BBC Sport director Barbara Slater.

Media 52

Media Retargeting Non-Profit Entertainment 52

Single Grain

DECEMBER 6, 2019

According to Techgrabyte : “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.”.

Marketing 145

Marketing SEO Conversion Audience 145

Martech

APRIL 1, 2024

Brand-driven content establishes trust and authority , while user-generated content (UGC) builds community and provides rich insight into audience sentiment. The UID is intended to meet audience privacy standards while enabling marketers to continue targeting consumers with personalized ads across the digital supply chain.

Advertising 123

Advertising GDPR Clickbait Brand Lift 123

VideoWeek

MAY 24, 2024

The Week in Tech Barb Joins MRC for Collaboration on Measurement Standards Barb, the UK TV measurement body, has joined the Media Rating Council (MRC), the US auditor of audience measurement services. billion in AI and machine learning for the rest of 2024. The Independent says its US audience in March reached 28.4

Media 52

Media Retail Ad Server Ad Inventory 52