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Privacy plus personalization: The new frontier of digital advertising

Martech

The current marketing paradigm reflects a concerted effort toward less invasive strategies, driven partly by regulatory frameworks such as the GDPR and CCPA, among others. Global contextual advertising spend worldwide is expected to grow nearly 14% annually by 2030. Projections show that digital marketing in the U.S.

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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As per Techgrabyte , “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030.” Basic communication. Product recommendations. Content creation. Email personalization. E-commerce transactions.

Marketing 108
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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As per Techgrabyte , “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030.” Basic communication. Product recommendations. Content creation. Email personalization. E-commerce transactions.

Marketing 111
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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

According to Techgrabyte : “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.”.

Marketing 145
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The WIR: Canal+ Makes “Tepid” Stock Market Debut, UK Publishers Call on Government to Protect Copyright, and Venu Sports Set for 2025 Trial

VideoWeek

” Netflix Fined for GDPR Violations in the Netherlands The Dutch Data Protection Authority (DPA) has fined Netflix 4.75 These are violations of the General Data Protection Regulation (GDPR).” million for failure to properly inform customers about the use of their personal data between 2018 and 2020.