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3 reasons your paid social ads aren’t converting (and how to fix them)

Martech

Your ROAS or CPA is within goal. Once these indicators look solid, increase the budget in small increments (2030%) and monitor performance. A high frequency means your audience has seen the ad too many times. Refresh the creative or expand your targeting. Sudden spikes can break optimization.

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10 PPC Trends You Can’t Ignore in 2020

Single Grain

Set bids to get as many conversions as possible at a set target CPA. trillion by 2030. Smart Bidding works for a number of PPC goals, including: Target CPA : Generate new leads and customers for your desired cost per acquisition. The market size of process automation will increase from 71.5% Trend #2: Artificial Intelligence.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

According to Techgrabyte : “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.”.

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