Remove A/B Testing Remove Ad Targeting Remove SEO
article thumbnail

How to Target Effectively on LinkedIn

Single Grain

Target by Job Title. Targeting job titles is the easiest option. Let’s say I'm selling SEO software. I could simply target marketing managers on LinkedIn, because they’re the ones who will be using it. There’s a good chance that’ll get me to the right people, but there are disadvantages to targeting job titles.

article thumbnail

How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

Before we dive in with the tutorial, let’s be clear on why mobile video ads are better than standard video ads on Facebook. But creating relevant videos and using ad targeting can ensure that the right people view it — and, more importantly, take action on your message. What Is A/B SEO Testing?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Maximizing Your Ad Spend: 8 Reasons Why Google Ad Management Is Essential

Single Grain

Dive Deeper: How to Lower the Cost of Google Ads and Get Better Conversions The Benefits of Effective Ad Management Go it alone, and though you’re likely to reap some rewards from PPC advertising, you’ll find that results may pale compared to those generated by experienced Google Ads management pros who can help you get more bang for your buck.

article thumbnail

Optimizing Ads for Maximum Returns & Protecting Your Website

Monetize More

This means targeting a niche audience and using SEO best practices to create content that appeals to them specifically. This will result in higher engagement rates with your ads, resulting in higher returns. Make sure the ads you display are professional and engaging to keep people coming back for more.

article thumbnail

8 Enterprise PPC Automation Tools to Level Up Your Ads

Single Grain

Better Monitoring of Your Ads PPC management software will offer suggestions to optimize campaigns and identify any issues. One of the ways that automation can better monitor your ads is by using A/B testing. AI can use different copy, keywords, placements and times to test which are most effective.

article thumbnail

Best AI Marketing Agency: Top 5 Choices for 2023

Single Grain

Some of the key areas where AI marketing agencies often apply AI technologies include data analysis, predictive analytics , personalization and targeted content, customer service, content creation, ad targeting and marketing automation. AI marketing is no singular thing.

Agency 52
article thumbnail

Google Ads Enterprise Audits: Strategies and Tools to Boost Your ROAS

Single Grain

Dive Deeper: * How to Design Landing Pages that Convert * 5 Important Landing Page Elements You Should Be A/B Testing * How to Improve E-Commerce Landing Pages with Paid Ads Data 7) Document the Auditing Process The final and arguably the most helpful component of Google Ads audits is to thoroughly document the process as you go along.