RevX

NOVEMBER 7, 2022

Here we consider the difference between Demand Side Platforms (DSPs) and affiliate networks when deciding how to invest advertising budget. Popular Posts A Beginner’s Guide to Incrementality Testing Improving Campaign Execution with Kush Shah Mobile Ad Creative Excellence: An Introduction to the Essential Ad Formats.

Affiliates 52

Affiliates Ad Inventory Demand Side Platform Ad Exchange 52

Lemonads

JANUARY 8, 2021

But, 4 out of 5 brands rely on affiliate marketing to boost their overall advertising scheme, making this approach one of the most popular techniques used by modern businesses. Affiliate marketing is a popular choice because it’s a type of performance advertising. Is Affiliate Marketing a Good Way to Make Money?

Affiliates 52

Affiliates Marketing Conversion Food 52

Martech

MARCH 7, 2023

by ensuring they are visible or providing guidance for A/B testing of email subject lines and landing page UX. Dig deeper: Product-led growth: 3 important lessons from the front line Hospitality As part of my current gig with Wyndham Hotels and Resorts, I learned that hospitality has significant similarities with fast food.

MarTech 92

MarTech A/B Testing Finance Affiliates 92

Lemonads

JULY 30, 2020

New ad formats are developed every year, but not many of them have changed the affiliate landscape like push notifications. Now a favorite among affiliates , push notifications are among the most exciting ads you can run because they allow you to communicate with consumers like never before. What Are Push Notifications?

Affiliates 52

Affiliates A/B Testing Conversion Rate Audience 52

Single Grain

FEBRUARY 22, 2024

Read our case study to learn more: Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (with a 3X+ ROAS) Enhancing the Customer Experience in Ecommerce Marketing While attracting new customers is crucial, it’s equally important to provide an excellent shopping experience for your existing customers.

eCommerce 52

eCommerce A/B Testing Marketing SEO 52

MNTN

JANUARY 13, 2023

If you’re not on track to meet those goals, you may need to make adjustments–such as adjusting your target audience or running A/B testing–to improve performance and knock your goals out of the park. For example, a company that makes food processors may buy branded content on a food website. Pay-per-impression (PPM).

Advertising 52

Advertising CPA Marketing Brand Awareness 52

AdvertiseMint

OCTOBER 31, 2023

BOGOs work well for: Consumable products people replenish like food, beauty items, household goods Products often purchased in multiples like apparel, shoes, accessories The free extra item motivates customers to buy more from you. Codes are easy to share by email, social media, affiliates, etc. BOGOs make the discount feel bigger.

Shipping 52

Shipping Marketing Affiliates A/B Testing 52