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Why Your Start-up Business Needs a T-shaped Marketer

Single Grain

You need to make a direct impact on revenue, not just brand awareness. Most importantly, you will learn why T-shaped marketers are the best fit for your start-up now. You might have heard of Inbound, Brand, Social Media, and Content Marketers. Managing marketing at a start-up often equates to wearing many hats.

Marketing 134
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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

If you haven’t done this already, here’s a quick set-up guide.). Slideshow : A looping video ad with up to 10 images. Instant Experience for Mobile : This makes your ad automatically take up the entire screen of the user’s mobile device, should your ad pop up. Facebook’s A/B testing feature can handle this for you.

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How to Get Sales on Shopify: 10 Strategies to Increase Revenue

MNTN

You’ve established an e-commerce business and set up a custom Shopify store. Include pop-ups (“Want 15% off? To guarantee the changes you make are working as well as they should, you’ll need to continually A/B test them. You may even be selling on other platforms, too. In such a case, you have two options.

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How to Get Sales on Shopify: 10 Strategies to Increase Revenue

MNTN

You’ve established an e-commerce business and set up a custom Shopify store. Include pop-ups (“Want 15% off? To guarantee the changes you make are working as well as they should, you’ll need to continually A/B test them. You may even be selling on other platforms, too. In such a case, you have two options.

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How to Create a High-Performance Content Marketing Strategy in 2020

Single Grain

Building brand awareness. Try focusing on these KPIs: Sales: Number of conversions, which can be tracked in Google Analytics once you set up conversion tracking. Lead generation and email subscribers: Monitor new lead sign-ups, which can be evaluated by tracking the growth of your email list. Generating new leads.

SEO 105
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9 Most Effective Mobile Ad Formats for Your Advertising Campaign

Smart-Hub

Interstitials Interstitial ads, often referred to as splash pages, are full-screen advertisements popping up during breaks in a user’s interaction with an app or website. Pop Pop-up ads are attention-grabbing visuals that appear abruptly on top of a mobile screen. Looking For Detailed Case Studies?

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Strategies for Successful Mobile Programmatic Buying

Smart-Hub

Marketers only need to set up the campaign; the platform does the rest. For instance, this can be driving traffic or increasing brand awareness. If the selected mobile DSP supports A/B testing, it would be helpful to test different messages and formats to identify the most effective approach.