eCPM vs. CPM vs. RPM: A Comprehensive Guide for Publishers
Automatad Inc.
FEBRUARY 9, 2023
This blog will look closely at the three most commonly used metrics: eCPM, CPM, and RPM. Related article: What Is eCPM and 7 Proven Ways to Increase It What Is CPM? CPM stands for ‘cost per thousand’ and represents the revenue publishers earn for every 1,000 ad impressions on their websites. So, let’s begin.
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